Jordan Brand Undergraduate Internship (WINGS)

Nike•Beaverton, OR

1d•Onsite

About The Position

Jordan Brand Undergraduate Internship Soul, performance and style take flight at Jordan Brand. With its deep roots in basketball, the Jordan Brand began as an homage to one player: Michael Jordan! Since then, Jordan has become synonymous with peak performance and an endless pursuit of greatness. Employees in merchandising, product branding, sports marketing and sales bring creativity, innovation and adventurous design to footwear and apparel, all with one mission in mind: help athletes fly on and off the court. There are a variety of different internship opportunities within the Jordan Brand. Below is a brief description of the roles that are available this summer. Marketing Intern: A Marketing Intern will assist and implement new digital campaigns for Jordan Brand. These campaigns will be in collaboration with the Digital Direct Manager. The goal is to make sure you communicate clearly and effectively as you develop and implement marketing programs, while also providing insightful recaps, and lead day-to-day process flow and project management during the entire life of the campaign. Focusing on seasonal changes to impact what kind of story you want to tell across Nike/Jordan digital channels and media. Marketplace Intern: In the role of a Marketplace Intern, you will support the Marketplace team in crafting the digital strategy for the Jordan Brand. The Jordan Brand is passionate about building unbreakable relationships with its members and it starts with understanding the journey of the consumer. This means doing research and collecting data to understand who the target consumer is, what their needs are, how they behave in the industry and how they interact with the Jordan Brand. The purpose is to provide the Global Marketplace team with consumer insights, qualitative and quantitative, to help the Brand develop and sharpen its strategy around member engagement. How should we collaborate with the member over our digital platforms? How should we engage our members in our Stores? These are the questions that we want your help in answering for the Jordan Brand. The work will then help the Global Marketplace team develop strategies around how to optimize benefits for Jordan buying members and around how to connect with Jordan buying members authentically and in a 365 fashion. The final output will involve a readout that details what you learned about the member experience, enabling the Jordan Global Marketplace team to develop an outstanding membership program. Merchandising Intern: A Jordan Merchandising Intern will support the Merchandising team in driving coordinated, profitable, and relevant product assortments that express the category vision in the marketplace and meet revenue targets! You’ll provide line plan systems maintenance and help drive alignment throughout the merchandising process including model plan, flow plan, wholesale and suggested retail pricing strategies, and gross pricing margin targets. Our intern would apply market knowledge and internal data systems to provide assistance to the Merchandising team, collaborate with the Sales team on distribution strategies, and work with the Demand Planning and Operations teams to ensure efficient seasonal planning. We also provide the opportunity to conduct analysis of current business (including bookings, and sell- through by channel, age/gender/sport segments, size, color, etc.). You would drive the translation of consumer insights into relevant profiles, collections and concepts to drive the business.

Requirements

Currently pursuing a bachelor’s degree with an expected graduation date of Winter 2027 – Spring 2029
Experience using Microsoft Office tools
Strong written and verbal communication skills
Comfortability presenting to a large audience, including senior leadership
Proven experience leading projects or teams
Ability to deal with ambiguity
A passion for the Jordan Brand

Responsibilities

Assist and implement new digital campaigns for Jordan Brand in collaboration with the Digital Direct Manager.
Communicate clearly and effectively to develop and implement marketing programs.
Provide insightful recaps and lead day-to-day process flow and project management during the entire life of the campaign.
Focus on seasonal changes to impact the story told across Nike/Jordan digital channels and media.
Support the Marketplace team in crafting the digital strategy for the Jordan Brand.
Conduct research and collect data to understand the target consumer, their needs, behavior, and interaction with the Jordan Brand.
Provide the Global Marketplace team with consumer insights (qualitative and quantitative) to help develop and sharpen strategy around member engagement.
Develop strategies around optimizing benefits for Jordan buying members and connecting with them authentically and in a 365 fashion.
Create a readout detailing learnings about the member experience to enable the development of an outstanding membership program.
Support the Merchandising team in driving coordinated, profitable, and relevant product assortments.
Provide line plan systems maintenance and help drive alignment throughout the merchandising process.
Apply market knowledge and internal data systems to assist the Merchandising team.
Collaborate with the Sales team on distribution strategies.
Work with Demand Planning and Operations teams to ensure efficient seasonal planning.
Conduct analysis of current business (including bookings, and sell-through by channel, age/gender/sport segments, size, color, etc.).
Drive the translation of consumer insights into relevant profiles, collections, and concepts to drive the business.