Trade Marketing Specialist Cluster NEU

gewissspa • Saint Ives, AL

2d

About The Position

GEWISS is an Italian multinational company that operates internationally in the development of technological solutions and innovative services for home & building automation, energy protection and distribution, electric mobility and smart lighting. The history of GEWISS is rooted in a successful entrepreneurial path, born from the revolutionary intuition of the use of technopolymer in electrical systems and guided by the values of integrity, culture of excellence and sustainability. We are experiencing a moment of exciting and ambitious growth to be increasingly managerial, international, digital and sustainable. For this reason, we need the best talents to walk alongside us, supporting together this process of continuous evolution.

Requirements

• Experience in trade marketing campaigns and activities.
• Ability to drive sell-in and sell-out performance.
• Experience in strengthening brand and category presence.
• Ability to ensure alignment between marketing and commercial teams.
• Experience adapting corporate strategies to local market requirements.
• Budget ownership and management skills.
• Experience coordinating trade shows, industry conferences, and events.
• Experience with field visits and communication with distribution channels.
• Experience in maintaining governance over marketing material creation and approval processes.
• Experience in process improvement.
• Ability to prepare and interpret market and sales data analyses.
• Strong cross-functional collaboration skills.
• Clear focus on commercial impact.

Nice To Haves

• Experience working with headquarters, product managers, and sales and marketing teams across the Nordics Cluster.
• Experience developing installer- and contractor-focused materials.
• Experience with loyalty programmes and promotional calendars.
• Experience involving legal, brand, and creative teams in approval processes.

Responsibilities

• Design, implement, and manage trade marketing campaigns and activities that support the strategic objectives of the business.
• Drive sell-in and sell-out performance through stocks and distribution channels, strengthening brand and category presence, and ensuring close alignment between marketing and commercial teams.
• Adapt corporate strategies to local market requirements and ensure disciplined execution within approved budgets.
• Plan and deliver trade marketing campaigns for stock in close coordination with the indirect sales team to increase sales performance, improve category visibility, and strengthen brand presence at point of sale.
• Develop installer- and contractor-focused materials to support sell-out, including merchandising, printed assets, displays, and promotional tools aligned with annual sales and marketing plans.
• Support the development of annual sales and marketing plans, including initiatives related to sell-in, sell-out, loyalty programmes, and promotional calendars.
• Manage and control the marketing budget, ensuring all campaigns, events, and materials are executed in line with the approved budget and that spend is monitored, controlled, and reported transparently.
• Coordinate trade shows, industry conferences, and relevant events, ensuring consistent brand representation and alignment with commercial priorities.
• Conduct regular field visits and ongoing communication with distribution channels, via commercial and sales teams, to provide market insight and support effective execution.
• Maintain strong governance over the creation of marketing materials, ensuring a clear approval process is in place involving all relevant stakeholders.
• Monitor and refine ways of working to strengthen the link between marketing initiatives and commercial outcomes, improving efficiency and impact over time.
• Prepare and interpret a range of analyses, including market data, internal sales data, sell-out performance, and campaign effectiveness, to optimize future activities and support evidence-based decision-making.

Benefits

• A stimulating and dynamic environment that will allow you to confront talented professionals and projects increasingly digital and innovative.
• Autonomy and responsibility.
• Continuous training and career opportunities.
• Constantly updated multimedia training content.
• Growth path guided by results.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed