TikTok Shop Affiliate Specialist

Uproot Clean
Remote

About The Position

Uproot Clean is seeking a TikTok Shop Affiliate Specialist to support and grow its creator affiliate program. This role involves hands-on execution of campaigns, managing creator communications, coordinating sample distribution, monitoring program health, and analyzing content to drive affiliate Gross Merchandise Volume (GMV). The specialist will work closely with the Director of Content and Community to ensure the operational success of the affiliate program, keeping outreach active, campaigns organized, creators informed, and follow-ups moving. The ideal candidate is highly organized, proactive, and comfortable managing multiple tasks simultaneously, with a focus on understanding the 'why' behind the work and suggesting improvements.

Requirements

  • At least 2 years of hands-on experience managing or supporting the daily operation of a TikTok Shop affiliate program for a consumer brand outside the fashion category.
  • A working understanding of TikTok Shop affiliate metrics and the indicators of a healthy program.
  • Experience executing creator outreach, sampling, follow-up, and affiliate campaigns.
  • Experience supporting creator contests, challenges, incentives, or gamified programs.
  • Strong instincts for short-form content, including hooks, pacing, product demonstrations, and calls to action.
  • The ability to communicate clearly and build genuine relationships with creators.
  • Excellent organization and follow-through across several concurrent workstreams.
  • A proactive mindset and willingness to flag problems, share ideas, and recommend improvements.
  • Comfort using AI and automation to improve repetitive workflows.
  • Some experience editing short-form social video.
  • Experience with TikTok Shop, creator-management platforms, Discord, and social scheduling tools.
  • Experience with Cruva, Upfluence, or Later is valuable, but direct experience with every platform is not required.

Nice To Haves

  • Experience with Cruva, Upfluence, or Later is valuable, but direct experience with every platform is not required.

Responsibilities

  • Support the daily operation of Uproot Clean’s TikTok Shop affiliate program.
  • Build and launch creator outreach campaigns through Cruva.
  • Set up and maintain Cruva automations for timely affiliate communication.
  • Review sample requests and evaluate creators based on brand fit, content quality, and sales potential.
  • Coordinate time-sensitive sample fulfillment with the warehouse team.
  • Monitor Shop Health, account documentation, support tickets, and operational issues.
  • Ensure consistent progress in creator outreach, activation, and follow-up.
  • Maintain accurate campaign and creator records.
  • Flag program risks, performance gaps, and growth opportunities to the Affiliate Marketing Manager.
  • Help execute affiliate campaigns, contests, challenges, and creator incentives.
  • Communicate campaign details, deadlines, and content requests clearly.
  • Track creator participation and follow up to encourage posting.
  • Help develop fresh campaign angles based on trends, creator feedback, and performance data.
  • Support efforts to reactivate dormant creators and underused communication channels.
  • Share ideas to increase posting volume, creator participation, and affiliate GMV.
  • Manage affiliate communications across TikTok Shop Affiliate Center Messages and Uproot Clean’s Community Discord.
  • Keep communication channels active, useful, and connected to campaigns and business goals.
  • Post creator challenges, campaign announcements, promotions, deadlines, and reminders.
  • Share winning content examples and actionable insights for creators.
  • Start conversations to encourage creator participation, consistent posting, and feedback.
  • Respond to creator questions and coordinate communication between affiliates and the Uproot Clean team.
  • Build authentic creator relationships to foster a community atmosphere.
  • Utilize AI and automation for recurring messages, reminders, and creator follow-ups.
  • Review creator content to identify performance drivers and detractors.
  • Spot strong elements like hooks, re-hooks, demonstrations, and problem-solution structures.
  • Identify issues with hooks, lighting, pacing, positioning, or product demonstrations.
  • Help translate performance insights into clear, actionable creator briefs.
  • Share winning content patterns with creators and the internal team.
  • Scale proven concepts across multiple creators while maintaining video authenticity.
  • Stay current on TikTok trends, creator formats, and emerging content opportunities.
  • Help reactivate and operate the ambassador program through Upfluence.
  • Support evergreen campaigns generating high-quality content across multiple products.
  • Source UGC creators for scripted content and acquisition needs.
  • Help brief creators for retail campaigns, new product launches, and priority products.
  • Track content delivery and follow up with creators as needed.
  • Support the execution of Uproot Clean’s organic social strategy.
  • Schedule and manage approved content through Later.
  • Edit raw UGC into short-form social posts.
  • Help maintain consistent activity on TikTok, Instagram, Facebook, and YouTube.
  • Repurpose creator and in-house content into platform-native videos.

Benefits

  • Paid time off
  • Quarterly flex days to recharge
  • Professional development and opportunities to grow with the business
  • Paid Healthcare for US based employees
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