Territory Engagement Manager

AMU & APU•Stephens Ctiy, VA
•Remote

About The Position

The Territory Engagement Manager develops an assigned regional territory, which may include public safety, corporate, state and local government, federal, and/or third-party partner sectors. The role establishes new leads, contacts, and accounts and strengthens relationships to create engagement opportunities that promote American Public University and American Military University (APU/AMU) and their programs to partner accounts and prospective students. The position builds and maintains relationships with organizations and key influencers, including executives, senior corporate leaders, mid-level managers, and University counterparts. The role has monthly event activity goals and requires attendance and representation at APU/AMU events and ceremonies. It is remote, with regional and national travel expectations in the greater Baltimore, Maryland/Washington, D.C. metropolitan areas, including Northern Virginia and Maryland (DMV). The Territory Engagement Manager reports to the Director of Strategic Partnerships and works closely with designated APUS business development and marketing professionals for the responsible market sector. External contacts include leaders and influencers at private corporations, government organizations, and associations, as well as current and prospective students. Internal contacts include APUS employees, up to and including the executive level, and APUS students.

Requirements

  • Bachelor’s degree from an accredited institution.
  • Four to six years of experience with demonstrated success in account management, business development, corporate outreach, or lead generation; preferably in the education industry.
  • Fluency with Microsoft Office applications and standard electronic resources.
  • Strong listening and presentation skills, with the ability to think on one’s feet.
  • Excellent verbal, written, communication, and interpersonal skills, with a strong customer focus.
  • Proactive and self-motivated, with the ability to motivate others.
  • Account management and Salesforce system knowledge.
  • Ability to manage and grow existing accounts; audit account health, identify service gaps, and act promptly to address them.
  • Ability to prioritize multiple tasks and operate independently to accomplish assigned work.
  • Ability to translate general mission guidance into specific actions and make logical decisions in APUS’s best interests.
  • Professionalism, emotional intelligence, forward-thinking problem solving, and resolution management skills.
  • Ability to anticipate, embrace, and manage change as appropriate.
  • Strong digital research skills and ability to find, absorb, and analyze market information and quickly and accurately recognize patterns and trends.

Nice To Haves

  • Master’s degree preferred.
  • Prior account management experience in an academic setting preferred.
  • First responder sales or outreach experience preferred.
  • Experience with Salesforce.com preferred.

Responsibilities

  • Manage assigned accounts to increase account penetration.
  • Develop and enhance relationships with key influencers and stakeholders within assigned accounts.
  • Identify and establish outreach opportunities to promote the University and its programs through collateral, events, communications, content, placements, and distinctions.
  • Establish quarterly goals and tactics for key accounts.
  • Create and collaborate on materials and other items for events and outreach opportunities.
  • Maintain onboarding, launch, and ongoing activation of assigned accounts.
  • Obtain and analyze partnership performance metrics and reporting data.
  • Develop and execute strategies to improve partner experiences and outcomes and meet employee development needs through account management and awareness of opportunities for business development counterparts.
  • Maintain the confidentiality of APUS information.
  • Update job knowledge through educational opportunities, professional publications, professional networks, and professional organizations.
  • Document account management activity using the customer Salesforce system.
  • Prepare briefings and present information about trends, issues, and opportunities to internal and external stakeholders.
  • Work closely with designated APUS business development and marketing professionals for the assigned market sector.
  • Manage expenses within the assigned budget.
  • Perform other duties as assigned.
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