Technology User Experience Designer

American Electric Power•Gahanna, OH
•$74,551 - $93,189

About The Position

The Technology User Experience Designer researches, explores, and prototypes digital experiences that make it easier and more effective for customers and employees to accomplish their goals. The role emphasizes user research, discovery, experience planning, user flows and experience concepts, prototyping, and usability testing, using human-centered design to move from understanding a problem to exploring and validating potential solutions. Working with business and Technology partners, the UX Designer helps translate user needs and research insights into intuitive, accessible, and scalable experiences, including AI-enabled experiences that support customer and employee transformation. Under limited guidance, the UX Designer performs intermediate UX research and design activities while continuing to develop skills and contribute to increasingly complex initiatives.

Requirements

  • Experience applying human-centered design principles to digital products, services, or experiences.
  • Experience conducting user research and usability testing and translating findings into design recommendations.
  • Experience creating UX deliverables such as user flows, information architecture, wireframes, experience concepts, prototypes, or journey maps.
  • Working knowledge of information architecture, experience design, accessibility, usability, and UX research methods.
  • Experience using UX research, design, prototyping, collaboration, or testing tools.
  • Strong communication and collaboration skills and the ability to perform intermediate UX assignments with limited guidance.
  • 2 years of relevant work experience is required.

Nice To Haves

  • Experience or exposure to service design, experience strategy, journey mapping, or design thinking.
  • Experience researching and designing customer- or employee-facing digital experiences.
  • Experience or interest in researching, designing, prototyping, or testing AI-enabled digital experiences.

Responsibilities

  • Plan and conduct user research, including interviews, usability studies, card sorting, tree testing, collaborative workshops, discovery activities, and other qualitative and quantitative methods, with guidance as needed.
  • Analyze and synthesize research into actionable insights and create UX artifacts such as personas, journey maps, experience maps, test plans, moderator guides, and other research deliverables.
  • Participate in and help facilitate discovery, ideation, and co-creation activities with customers, employees, business partners, subject matter experts, and multidisciplinary teams.
  • Communicate research insights to help teams make informed product, service, and experience decisions.
  • Contribute to experience visions and strategies that connect user needs with business objectives and technology capabilities.
  • Explore how emerging technologies, including AI, can improve customer and employee experiences and address meaningful user needs.
  • Represent user needs and perspectives in product and technology discussions to help teams remain focused on the experience and problem being solved.
  • Translate research insights and user needs into user flows, information architecture, experience concepts, wireframes, and interactive prototypes.
  • Design intuitive and accessible experiences that consider user needs, business objectives, technical considerations, and established design standards.
  • Create and iterate concepts and prototypes based on research, usability testing, user feedback, and input from the project team.
  • Apply information architecture, usability, experience design, and accessibility principles when developing user flows, concepts, and prototypes.
  • Use established design systems, reusable components, and experience patterns when developing and testing concepts.
  • Contribute to the design, prototyping, and testing of conversational, personalized, assisted, and other AI-enabled experiences.
  • Collaborate with business and Technology partners throughout the experience lifecycle, communicating design rationale and incorporating feedback into design decisions.
  • Use UX design, research, collaboration, prototyping, and testing tools such as Figma, Sketch, Claude Code / Design, Miro, UserTesting, Optimal Workshop, or similar tools.
  • Apply human-centered design, UX research, information architecture, usability, accessibility, and experience design methods based on the needs of the initiative.
  • Contribute ideas for improving UX processes, methods, tools, and practices.
  • Build knowledge of emerging technologies and experience trends, including how AI is changing customer expectations, employee workflows, and digital interactions.
  • Continue developing skills in UX research, experience planning, prototyping, facilitation, and emerging UX practices.

Benefits

  • Base salary
  • Annual bonus
  • Long-term incentive
  • 401(k) match
  • AEP Pension
  • Comprehensive benefits package designed to support and enhance the overall well-being of employees.
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