Technical Solution Architect, Marketing & Communications

EmpowerOverland Park, KS
$114,000 - $165,300Onsite

About The Position

The Marketing Technology Solution Architect owns solution architecture direction for the capabilities that attract, inform, engage, and serve customers. The role translates business and customer-experience goals into target-state architectures, investment roadmaps, and practical design decisions aligned with enterprise standards. The architect designs cohesive solutions across digital experience and content, customer identity and profile, consent and preferences, campaign and journey orchestration, messaging channels, personalization, analytics, and measurement. The role emphasizes architecture strategy, end-to-end solution design that assure scalability, security, resiliency and durability.

Requirements

  • 7+ years designing and delivering enterprise digital, data, or customer-facing technology solutions, including 3+ years leading solution architecture or equivalent architecture decision ownership.
  • Demonstrated experience taking an ambiguous business objective through target-state design and production delivery. Candidates should be able to explain the business goal, architecture choices, constraints, personal contribution, and measurable outcome of at least one example.
  • Production Amazon Web Services (AWS) architecture experience using a relevant subset of services such as Lambda or containers, API Gateway, EventBridge, SQS/SNS, MSK or Kinesis, Step Functions, S3, DynamoDB or relational databases, CloudFront, IAM/KMS, and CloudWatch. Depth and sound tradeoffs matter more than matching every service.
  • Strong distributed-systems and data-architecture fundamentals, including APIs, asynchronous messaging, event streaming, idempotency, retry and replay, data modeling, identity, privacy and consent controls, and observability.
  • Working knowledge of marketing and communications concepts such as customer journeys, segmentation, campaign activation, personalization, content delivery, event instrumentation, consent and preference management, and performance measurement.
  • Ability to produce clear architecture artifacts and communicate options, risks, and tradeoffs to both business and engineering stakeholders while leading through influence.

Nice To Haves

  • Architecture experience with one or more MarTech capabilities or platforms, such as Salesforce Marketing Cloud or CRM, Adobe Experience Cloud, Braze, Twilio, customer data platforms, experimentation tools, tag management, or CMS/DXP products. Exact vendor certifications are not required.
  • Experience designing cross-channel engagement across email, SMS, push, web, mobile, or direct communications, including identity, consent, preference, deliverability, and customer-experience considerations.
  • Experience with customer-data architecture, digital analytics, experimentation, attribution, or measurement pipelines used to improve marketing decisions and outcomes.
  • Experience in financial services or another regulated environment where customer data, privacy, auditability, and operational resilience are important.
  • AWS certification or equivalent demonstrated knowledge of AWS architecture, infrastructure as code, CI/CD, security controls, and cost-aware cloud design.

Responsibilities

  • Translate business outcomes into capability maps, current- and target-state architectures, transition states, and delivery increments.
  • Design end-to-end architectures spanning websites and mobile experiences, content management, CRM and campaign platforms, customer data and identity, consent and preferences, journey orchestration, messaging channels, personalization, analytics, and enterprise systems.
  • Establish clear domain, data, event, and API boundaries that support reusable customer profiles, segmentation, decisioning, activation, attribution, and measurement while protecting privacy and consent.
  • Create and maintain architecture artifacts such as capability maps, context and container diagrams, data flows, sequence diagrams, nonfunctional requirements, architecture decision records, and option assessments.
  • Ensure solutions address security, privacy, accessibility, observability, resiliency, disaster recovery, performance, and operational supportability.
  • Lead architecture from discovery through implementation by facilitating design reviews, resolving cross-team decisions, identifying architectural risks, and providing guardrails to delivery teams without becoming the day-to-day system operator.
  • Evaluate platforms, vendor capabilities, integration approaches, and buy-versus-build options, contribute to architecture governance, and mentor engineers and architects in sound design practices.

Benefits

  • Medical, dental, vision and life insurance
  • Retirement savings – 401(k) plan with generous company matching contributions (up to 6%), financial advisory services, potential company discretionary contribution, and a broad investment lineup
  • Tuition reimbursement up to $5,250/year
  • Business-casual environment that includes the option to wear jeans
  • Generous paid time off upon hire – including a paid time off program plus ten paid company holidays and three floating holidays each calendar year
  • Paid volunteer time — 16 hours per calendar year
  • Leave of absence programs – including paid parental leave, paid short- and long-term disability, and Family and Medical Leave (FMLA)
  • Business Resource Groups (BRGs) – BRGs facilitate inclusion and collaboration across our business internally and throughout the communities where we live, work and play. BRGs are open to all.
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