Technical Product Marketer, Developer Platform

Workday•Boulder, NV

2d•$127,000 - $225,500•Hybrid

About The Position

Workday is seeking a Technical Product Marketer for its Developer Platform. This role is crucial for shaping the narrative, momentum, and market presence of Workday’s rapidly growing developer platform. The Platform Marketing team, which includes product strategy, product marketing, and developer relations, supports Workday Build (including Extend, Orchestrate, Data Cloud, and the emerging agent ecosystem) and Workday’s AI Platform. The ideal candidate will be the developer voice within Platform Marketing, ensuring all developer-facing communications are technically credible, specific, and useful. This role involves translating complex platform capabilities into clear, developer-native narratives, supporting launches, developer education, community engagement, and go-to-market planning. The Technical Product Marketer will also act as a key advisor to leadership, assessing new capabilities from a developer's perspective and identifying potential gaps in messaging or product experience before market release. This is a collaborative, curious, and cross-functional role for individuals who can work with clarity, autonomy, and stay close to the technology.

Requirements

Minimum 5 years of experience in product marketing, technical marketing, developer marketing, developer relations, product management, or a related role.
Minimum 3 years of experience creating technical content for developer or technical audiences, such as demos, blogs, documentation, solution briefs, API content, or launch materials.
Minimum 3 years of experience working with software platforms, developer tools, APIs, integrations, cloud applications, AI platforms, or enterprise technology.
Experience partnering with product management, engineering, developer relations, marketing, or go-to-market teams to bring technical products to market.
Experience translating technical capabilities into clear messaging, positioning, and content for external audiences.
Strong understanding of developer audiences, including how developers evaluate platforms, learn new tools, and decide whether a product is credible and useful.
Skilled in technical storytelling, with the ability to explain complex platform capabilities in a way that is clear, specific, and grounded in real developer use cases.
Experience creating hands-on or developer-facing assets, such as demos, technical blogs, API narratives, tutorials, launch content, or solution briefs.
Ability to work across cross-functional teams, including Developer Relations, product management, engineering, and marketing, to align on priorities and improve the developer experience.
Curiosity and comfort working with emerging technology areas such as AI platforms, agents, orchestration, data platforms, integrations, or enterprise application development.

Responsibilities

Owning developer-facing technical content across the platform, including hands-on demos, technical blogs, solution briefs, API narratives, and developer documentation direction.
Serving as a technical reviewer and creator for go-to-market strategy, helping ensure platform messaging is accurate, credible, and meaningful to developer audiences.
Translating complex platform capabilities across Workday Build, Workday AI Platform, and the agent ecosystem into clear narratives that developers can understand and use.
Partnering closely with Developer Relations to understand the needs, feedback, and priorities of developers building in the Workday ecosystem.
Collaborating with portfolio product management to stay connected to the roadmap, understand new capabilities before launch, and bring a developer and market perspective to product positioning.
Helping raise the quality of developer-facing content by building what is missing, improving what exists, and setting a clear bar for technical credibility.