Technical Marketing Manager

FUTEK ADVANCED SENSOR TECHNOLOGY INC•Irvine, CA

2d•$145,000 - $160,000•Onsite

About The Position

The role of a Technical Marketing Manager is to lead marketing execution, strengthen technical product messaging, and improve consistency across creative and brand outputs. This role will serve as a key bridge between engineering, marketing, and design, ensuring that product messaging is technically accurate, visually consistent, and effectively executed across channels. Success in this role will support revenue growth. The Technical Marketing Manager will have decision-making authority over marketing assets, campaign priorities, timelines, and vendor management.

Requirements

5–8 years of experience in technical marketing, product marketing, or a closely related marketing role in a technical environment
Ability to translate technical product information into clear, accurate, market-facing messaging
Experience reviewing and extracting insights from datasheets, drawings, and technical documentation
Understanding of product applications and system integrations
Experience planning and managing marketing campaigns end-to-end
Experience creating and managing creative briefs and coordinating design workflows
Strong project management skills across cross-functional teams
Experience maintaining website content and managing digital assets for web use
Experience with Pardot, including creating and managing campaigns
Experience with Salesforce integration to support campaign execution and lead management
Working knowledge of Figma or Adobe Creative Suite for review and feedback purposes
Bachelor’s degree in Engineering, Marketing, or a related technical field (Engineering degree strongly preferred)
Strong communication across engineering, marketing, and design teams
High attention to detail and accuracy in technical messaging
Ability to enforce consistency across brand outputs
Ability to balance technical accuracy with clarity and visual consistency
Strong organizational and execution discipline
Sound judgment in reviewing creative and marketing content
Manage, guide, and prioritize the marketing team’s work to achieve department goals and ensure timely execution of marketing deliverables.

Nice To Haves

Strong grasp of engineering concepts paired with strong brand judgment
Ability to balance technical accuracy with clarity, usability, and visual consistency
Hands-on ownership of campaign execution and deliverables
Ability to bring structure and accountability to creative workflows

Responsibilities

Own day-to-day marketing execution across campaigns, content, and creative deliverables
Review and approve marketing and design assets to ensure brand consistency and technical accuracy
Translate engineering concepts, product information, and technical documentation into clear marketing messaging
Plan and manage marketing campaigns from concept through execution
Contribute to marketing strategy by identifying opportunities to improve product positioning, messaging, campaign direction, and go-to-market execution
Partner with Sales and Engineering stakeholders to support product releases, ensuring technical accuracy, clear market-facing messaging, and timely execution of related marketing deliverables
Create and manage creative briefs for designers
Coordinate internal and external design resources and track deadlines
Manage and prioritize the work of the Marketing Associate, Technical Copywriter, and Designers
Maintain and update website content for accuracy, clarity, and consistency
Refine, uphold, and enforce brand guidelines across channels
Identify gaps in messaging, content, and execution, and drive improvements
Strengthen cross-functional coordination between engineering, marketing, and creative stakeholders
Create and manage campaigns in Pardot, including integration with Salesforce
Manage campaign priorities, timelines, marketing asset approvals, and vendor-related decisions