Technical Marketing Manager

ChargePoint

3d•$125,000 - $190,000•Remote

About The Position

ChargePoint is seeking a Technical Marketing Manager to bridge engineering and the market by translating complex EV charging products into clear, compelling technical narratives. This role will support networked charging hardware, energy management software, and fleet solutions. You will create high‑impact technical content, enable sales and partners with accurate positioning, and ensure technical materials stay current as products evolve. This role requires close collaboration with product management and solutions engineering, as well as external engagement through events and customer briefings. You bring the ability to turn technical product details into buyer‑focused storytelling that drives understanding and adoption. Your work will improve sales effectiveness, strengthen product differentiation, and ensure customers and partners have clear, accurate technical guidance. You operate independently, stay close to evolving product capabilities, and use modern tools, including AI, to scale content creation and maintain quality. The ideal candidate will have prior Technical Marketing, Product Marketing, Solutions Engineering, or Sales Engineering experience supporting complex technical products. Candidates should be able to demonstrate ownership of technical content, customer-facing product messaging, technical enablement, demos, and cross-functional collaboration with product and engineering teams. Candidates with a background in Sales Engineering, Solutions Engineering, or Solutions Architecture who are looking to transition into Technical Marketing are strongly encouraged to apply.

Requirements

8+ years of experience in Technical Marketing, Product Marketing, Solutions Marketing, Technical Product Marketing, Sales Engineering, or Solutions Engineering roles supporting complex technical products
Experience owning positioning, technical content, sales enablement, and go-to-market initiatives
Technical background in EV charging, energy management, fleet electrification, charging infrastructure, or related energy technologies
Knowledge of protocols such as OCPP and connected energy ecosystems
Proven ability to independently create technical marketing content (e.g., white papers, solution briefs, competitive analyses, architecture diagrams, integration guides, demos)
Strong written communication skills with the ability to clearly translate complex technical concepts into customer-facing messaging and technical narratives
Comfortable working hands-on with products and collaborating closely with engineering, product management, and solutions engineering teams
Experience using AI tools to support content creation, research, and analysis

Nice To Haves

Experience developing competitive technical comparisons based on product capabilities
Familiarity with creating architecture diagrams and integration guides
Experience supporting product launches with technical positioning, sales enablement, and technical training materials
Track record of maintaining and scaling technical content libraries
Public speaking experience at industry events, webinars, or customer briefings

Responsibilities

Create high-impact technical content
Enable sales and partners with accurate positioning
Ensure technical materials stay current as products evolve
Collaborate closely with product management and solutions engineering
Engage externally through events and customer briefings
Turn technical product details into buyer-focused storytelling
Improve sales effectiveness
Strengthen product differentiation
Ensure customers and partners have clear, accurate technical guidance
Operate independently
Stay close to evolving product capabilities
Use modern tools, including AI, to scale content creation and maintain quality
Demonstrate ownership of technical content, customer-facing product messaging, technical enablement, demos, and cross-functional collaboration with product and engineering teams