Talent Marketing Specialist Consultant - Remote RPO (US)

Manpower

2h•$30 - $33•Remote

About The Position

Our clients Talent Marketing team applies performance-marketing rigor to talent acquisition, attracting and converting top candidates the way we market to customers. We're hiring a Talent Marketing Specialist to own event marketing and Indeed sourcing campaigns for our clients CP2E (Connecting People to Experts). This is a marketing role, not a recruiting role. You'll bring GTM strategy, paid media management, and data-driven campaign optimization to build candidate pipelines at scale. You will plan, architect, and execute high-impact events (virtual and in person) and Indeed Sourcing campaigns to hire top talent globally. Unlike traditional recruiting roles, this position requires a strategic and data-driven marketer. The ideal candidate for this role is a passionate marketer with experience executing effective marketing campaigns and programs.

Requirements

3+ years of relevant marketing experience launching and scaling digital campaigns, with a proven track record of delivering results through testing and deploying marketing initiatives.
Marketing background is strictly required; this is not a standard recruiting position.
Proven success leading and organizing cross-functional marketing efforts for external and internal events, digital webinars, or conferences.
Experience with event/marketing automation platforms (Zoom Webinar/Eloqua) is required.
Experience managing significant paid advertising budgets and optimizing ad spend through ongoing performance analysis.
Strong storytelling and content skills for candidate and customer-facing
Proficiency with marketing platforms such as Google Analytics, Zoom Webinar, Eloqua, AJO, and paid ads managers.
Detail-oriented, get-it-done individual who excels with minimal supervision and thrives without having all the information up front — proactive, creative problem solver who adapts when issues arise, brings new ideas to test, and is willing to roll up your sleeves.
Sharp analytical and quantitative skills — develop strong recommendations based on performance insights and can act quickly on them.

Nice To Haves

This will be an individual contributor role.
Bachelor's degree in Marketing, Business, or related field preferred.

Responsibilities

Design and execute GTM-style campaigns across events and Indeed sourcing to drive candidate consideration and improve lead-to-hire conversion.
Define strategies, audience targeting, flighting, manage paid media budget and bids for Indeed, and continuously test and optimize campaigns in a fast-paced environment.
Lead end-to-end planning, execution, and optimization of virtual and in-person events – event production from design, set up/logistics, communications with cross functional partners, promotion, and post-event follow-up.
Consolidate performance data from various sources to analyze campaign performance, optimizing strategies, and delivering clear recommendations.
Run A/B testing strategies and data-driven insights to continuously refine messaging and creative to continuously improve campaign performance.