Talent Engagement Specialist

Metrolinx•Toronto, ON

6d•Onsite

About The Position

Metrolinx is connecting communities across the Greater Golden Horseshoe. Metrolinx operates GO Transit and UP Express, as well as the PRESTO fare payment system. We are also building new and improved rapid transit, including GO Expansion, Light Rail Transit routes, and major expansions to Toronto’s subway system, to get people where they need to go, better, faster and easier. Metrolinx is an agency of the Government of Ontario. At Metrolinx, equity, diversity and inclusion are essential to living our values of serving with passion, thinking forward and playing as a team. As the Talent Engagement Specialist, you’ll play a strategic and hands-on role in shaping how current and future employees experience Metrolinx as an employer. You’ll help bring our Employer Value Proposition (EVP) to life through compelling content, smart campaigns, and data‑driven insights by partnering closely with Talent Acquisition, Marketing, Internal Communications, Inclusion, and other teams across the organization. You will balance creativity with analytics, autonomy with collaboration, and big‑picture thinking with thoughtful execution. If you’re someone who understands recruiting at its core, loves building brands that feel human and authentic, and is excited by the intersection of strategy, storytelling, and analytics, then this would be a great opportunity for you. This role is an in‑office position (5 days per week) based at our downtown Toronto location. Our HR team is highly collaborative, and much of our work benefits from in‑person co‑creation, relationship‑building, and hands‑on partnership with leaders across the organization.

Requirements

4+ years of relevant experience, ideally beginning in recruiting or talent acquisition and evolving into employer brand, recruitment marketing, or talent engagement.
Completion of a diploma in Human Resources, Marketing, Business Administration, or a related discipline – or a combination of education, training and experience deemed equivalent.
A strong understanding of the end‑to‑end candidate experience and hiring lifecycle.
Experience developing and executing recruitment marketing or employer brand campaigns.
Confidence working across social media, digital platforms, email campaigns, and content management systems.
A data‑informed mindset. Comfortable using metrics and dashboards to tell performance stories.
Excellent writing, editing, and storytelling skills.
Strong project management skills with the ability to manage multiple timelines and stakeholders.

Responsibilities

Create and continuously optimize a comprehensive internal mobility campaign that educates employees on career pathways and how to apply.
Drive awareness, engagement, and participation in internal growth opportunities through targeted content and communications.
Manage and optimize careers-focused social channels (e.g., LinkedIn, Glassdoor).
Create and publish compelling content that highlights employee stories, culture, inclusion initiatives, and milestones.
Maintain content calendars, monitor sentiment, and engage with audiences across platforms.
Support the ongoing evolution of Metrolinx’s Employer Value Proposition and translate insights into clear messaging frameworks and visual identity across talent touchpoints.
Ensure consistent brand representation across channels, including our Applicant Tracking System (ATS) and employer branding platforms.
Build and execute omnichannel recruitment marketing campaigns (paid social, programmatic, email nurtures) aligned to key hiring priorities.
Partner with recruiters to understand hiring needs, priority profiles, and candidate personas.
Create email campaigns and talent community communications, including workflow messaging, candidate engagement, and monthly performance insights.
Track, analyze, and report on recruitment marketing and employer brand performance.
Maintain and update BI dashboards, translating insights into actionable recommendations.
Prepare and present quarterly reports outlining wins, opportunities, and challenges.