SVP, Regional Manager
About The Position
The Senior Vice President, Regional Manager is responsible for leading and optimizing the performance of an assigned region of branches through sales leadership, operational excellence, talent development, and member experience management. This role serves as the primary driver of retail growth by developing high-performing branch teams that consistently achieve sales, member acquisition, lending, deposit, and relationship growth goals while maintaining strong operational controls and compliance standards. The Regional Manager provides direct leadership to Branch Managers, ensuring execution of strategic initiatives, sales programs, service standards, and operational expectations across all locations within their region. A successful Regional Manager is a strong sales leader who drives growth through coaching, accountability, and relationship development. They balance business development goals with strong operational oversight, ensuring branches deliver exceptional member experiences while maintaining compliance and operational excellence.
Requirements
- Minimum 10 years of progressive experience in retail banking, credit union operations, branch management, or financial services leadership.
- Minimum 7 years of experience leading multiple branch locations, markets, or regions with direct responsibility for sales, service, operational, and financial performance.
- Minimum 5 years of leadership experience managing and coaching Branch Managers or other retail banking leaders.
- Demonstrated success leading branch networks with accountability for deposit growth, consumer loan production, membership growth, and product penetration goals.
- Proven track record of achieving or exceeding annual sales, revenue, lending, deposit, and member acquisition objectives across multiple branch locations.
- Minium High School Diploma or GED required
- Bachelor's degree in Business, Finance, Marketing, Banking, or related field preferred.
Responsibilities
- Lead regional sales performance by driving deposit growth, lending production, member acquisition, product penetration, and achievement of regional goals.
- Establish a high-performance sales culture focused on relationship building and financial solutions.
- Monitor sales activities, pipeline management, and branch productivity.
- Coach Branch Managers on consultative sales techniques and business development strategies.
- Ensure effective execution of sales campaigns, promotions, and strategic initiatives.
- Identify market opportunities to expand member relationships and grow market share.
- Oversee the performance of multiple branch locations within the assigned region.
- Hold Branch Managers accountable for performance results and implement corrective action plans when necessary.
- Review branch scorecards and key performance indicators regularly.
- Ensure consistent execution of organizational strategies across the region.
- Ensure adherence to policies, procedures, controls, regulatory requirements, and operational best practices while fostering a culture of accountability.
- Monitor audit findings, operational exceptions, and risk indicators.
- Partner with Retail Administration and Compliance teams to address operational concerns.
- Ensure cash controls, security procedures, and fraud prevention protocols are consistently followed.
- Champion a superior and consistent member experience by fostering a service culture focused on engagement, relationship development, and member needs.
- Monitor member feedback, complaints, and satisfaction metrics.
- Develop action plans to address service gaps and improve member loyalty.
- Recruit, develop, and retain top retail talent.
- Coach and mentor Branch Managers to strengthen leadership capabilities.
- Develop succession plans for critical leadership positions.
- Conduct performance evaluations and ongoing development discussions.
- Promote employee engagement and accountability throughout the region.
- Communicate organizational priorities and ensure branch teams understand, support, and execute strategic goals.
- Lead change management efforts related to new products, technology, and operational initiatives.
- Collaborate with executive leadership to identify growth opportunities and operational improvements.
- Other duties as assigned
Benefits
- Paid Vacation and Sick Time
- 11 Paid Holidays
- 401(k) with Company Match
- Medical, Dental, and Vision Benefits
- Flexible Spending Account (FSA)
- Disability Benefits
- Life Insurance, Critical Illness, Accident
- Employee Assistance Program (EAP)
- Tuition Reimbursement, Professional Development
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
High school or GED
