Supply Account Manager

Life360
$80,000 - $123,500Remote

About The Position

Life360 is seeking a Supply Account Manager to join their Client Solutions team. This role will focus on managing and growing publisher partnerships within the mobile, CTV, and web advertising space. The Supply Account Manager will be responsible for the end-to-end relationship, driving product adoption, leading growth conversations, ensuring supply health, and delivering value to partners through the Life360 Ads exchange. The position is US-based with a salary range of $80,000 to $123,500, and includes a comprehensive benefits package and equity. Life360 is a remote-first company, and this role can be performed remotely within the US. The company is AI-native, and candidates may be asked to demonstrate proficiency with AI tools.

Requirements

  • 3+ years of experience in publisher or advertiser account management, supply-side partnerships, or ad operations within the programmatic ecosystem.
  • Working knowledge of programmatic supply chain, including SSP/DSP dynamics, header bidding, ads.txt/sellers.json, etc.
  • Proven experience managing a book of publisher and/or advertiser accounts with a demonstrated ability to grow revenue, retain partners, and identify opportunities for partnership expansion.
  • Strong analytical skills to work with performance data for identifying issues and optimizations.
  • Comfortable working in AI-native environments; uses AI tools for daily workflows and project management.
  • Excellent communication skills with the ability to translate technical concepts into clear, publisher-facing language.
  • Self-starter with a proven ability to manage competing priorities across a large portfolio of publisher accounts while maintaining attention to detail and a strategic growth mindset.
  • High level of comfort working independently and comfortable owning a large book with minimal oversight.
  • Willingness to travel quarterly for in-person partnership reviews and publisher meetings to strengthen relationships and drive strategic account growth. Occasional attendance of industry conferences may be required.

Nice To Haves

  • Experience in the CTV and mobile space is a plus.
  • Experience using reporting and analytics platforms (e.g., Domo, Looker, or similar BI tools) a plus.

Responsibilities

  • Drive publisher education on Life360's products, audience data advantages, exclusive demand sources, unique ad formats, and differentiated product capabilities to deepen partnership value and accelerate revenue growth, including leading platform training sessions.
  • Own and grow a portfolio of publisher partnerships through a data-driven and consultative approach. Translate performance insights into clear revenue growth strategies.
  • Conduct online and in-person publisher partnership reviews to strengthen relationships, assess integration health, evaluate demand channel performance, and surface new revenue opportunities.
  • Own performance monitoring across your book of business, tracking key metrics such as ad requests, bid and win rates, DSP buying patterns, EID strategy, ads.txt optimizations, and revenue. Proactively identify yield optimization opportunities and work closely with publishers to implement strategies that deliver measurable results.
  • Partner with Business Development, Technical Solutions, Demand, Product, and Engineering teams to surface publisher needs, resolve integration and platform issues, and drive go-to-market initiatives.
  • Contribute to the broader Supply team's go-to-market motion including market feedback loops, internal and external resource pages, and publisher case studies that strengthen the team's ability to win and grow new business.

Benefits

  • Competitive pay and benefits
  • Medical, dental, vision, life and disability insurance plans (100% paid for employees)
  • 401(k) plan with company matching program
  • Mental Wellness Program & Employee Assistance Program (EAP) for mental well-being
  • Flexible PTO, 12 company-wide days off throughout the year
  • Winter and Summer Weeklong Synchronized Company Shutdowns
  • Learning & Development programs
  • Equipment, tools, and reimbursement support for a productive remote environment
  • Free Life360 Platinum Membership for your preferred circle
  • Free Tile Products
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