Supervising Producer - University of California, Berkeley

Learfield•Berkeley, CA

About The Position

The Supervising Producer is a creative leader responsible for developing, producing, and shooting a wide range of content in partnership with the university. The role is hands-on, including shooting and directing branded content, and oversees multiple content executions across NIL, original programming, and branded content to support fan engagement, student-athlete storytelling, and revenue opportunities. Working with the centralized Learfield Studios team, the Supervising Producer leads the local content team and serves as the primary on-campus representative. The role collaborates with the athletic department, school production teams, student-athletes, local staff, and sponsors to develop and deliver content. It oversees the university’s Learfield Studios operation across creative, production, distribution, analytics, content strategy, and sales integration, while ensuring high-quality work is completed within established budgets and timelines.

Requirements

At least 8 years of experience in sports or entertainment creating, writing, producing, and directing video content.
At least 1 year of experience leading and managing a team.
Hands-on experience shooting and directing video; provide a reel, portfolio, or website demonstrating this experience.
Experience leading a team and managing multiple team members across varied projects.
Excellent communication and presentation skills, including the ability to articulate creative concepts to executive leadership.
Passion for storytelling and extensive experience driving audience engagement.
Proven experience in sports and/or entertainment environments.
Ability to independently own projects and serve as the primary contact for external partners.
Background in digital, short-form, social, and influencer-driven content.
Strong leadership skills and deep understanding of end-to-end content production pipelines.
Comprehensive knowledge of production equipment, lighting, cameras and lenses, audio, and post-production workflows.
Ability to write pitch materials, craft pre-production plans, and present to internal and external stakeholders.
Strong creative ideation aligned with project and brand objectives, and ability to guide execution with clarity and vision.
Ability to thrive in a high-energy, high-profile, proactive, deadline-driven environment with strong attention to detail.
Strong administrative, analytical, and problem-solving abilities.
Ability to prioritize and manage multiple projects in a fast-paced, constantly evolving setting; highly organized, efficient, and meticulous in execution.

Nice To Haves

Narrative storytelling experience.

Responsibilities

Produce, write, direct, and shoot narrative and serialized Learfield Studios content at the university.
Serve as creative lead and supervising producer for active projects.
Lead the development and production of NIL, original, and branded episodic video content to grow fan engagement and support sponsorship revenue.
Oversee the university’s Learfield Studios content operation, including creative, production, distribution, analytics, content strategy, and sales integration.
Build relationships with student-athletes and guide them through original, branded, and NIL content initiatives.
Partner with the athletic department, local property team, and sponsors to create custom NIL content aligned with stakeholder voice, tone, and brand guidelines.
Shape and refine NIL content best practices across creative, production, distribution, and student-athlete communication.
Advise on content strategy that supports athletics priorities, engagement, and local and national revenue.
Manage the on-site content producer, specialist, and additional production resources; delegate to maximize team output.
Use data, trends, and creative insight to develop year-round content strategy and proactive content calendars.
Pitch, ideate, and execute NIL and branded video series for sales teams; participate in client presentations and productions.
Collaborate with internal and external teams to meet agreed-upon deliverables.
Develop research, pre-production, production, post-production, distribution, and analysis plans for proactive and reactive content series.
Optimize content distribution and promotional strategies using data as a creative input.
Maintain communication with Athletics, SIDs, coaches, and athletic administrators to align content with departmental priorities.
Manage pre-sale content presentations, including projected performance, distribution plans, and creative overviews.
Track campaign performance and create comprehensive recaps for partners, sales teams, and leadership.
Ensure high-quality content delivery within established budgets and timelines.