Sugar Territory Manager

SUNSHINE QUALITY SOLUTIONS, LLC•Donaldsonville, LA

About The Position

Sunshine Quality Solutions is seeking a Sugar Territory Manager to develop and maintain relationships with sugarcane producers while selling new and used sugarcane harvesting equipment and precision agricultural technology. The position requires an understanding of sugarcane operations, harvesting cycles, and equipment performance in local field conditions. The role drives revenue growth and market share by identifying customer opportunities and providing equipment and technology solutions that improve operational efficiency and profitability. The manager oversees an assigned geographic territory, manages the sales pipeline and full sales cycle, and works with Parts and Service teams to support customers after purchase. The role is based at the Administration Office in Donaldsonville, Louisiana, with travel of up to 90%.

Requirements

At least 3 years of equipment sales or agriculture-related sales experience.
Strong understanding of farming operations; sugarcane experience is preferred.
Proven ability to build and maintain customer relationships.
Valid driver’s license and ability to travel within the assigned territory.
Strong computer skills, including Microsoft Office, business systems, and internet applications.
Ability to work flexible hours.
Ability to sit, stand, and work in office and field environments for extended periods.
Ability to operate equipment safely when needed.
Ability to occasionally lift up to 50–75 lbs.
Visual acuity to operate equipment and review documents.

Nice To Haves

Experience selling large agricultural or harvesting equipment.
Familiarity with John Deere or similar brands.
Knowledge of precision agriculture technology.

Responsibilities

Identify new business opportunities, develop domestic and international customer relationships, manage the sales cycle and prospect pipeline, and achieve annual sales targets for sugarcane harvesters and precision agricultural technology.
Build long-term relationships with sugarcane customers and decision-makers, act as the primary contact for harvest equipment needs, conduct on-farm visits, and advise on equipment selection, fleet optimization, and replacement cycles.
Maintain knowledge of sugarcane harvester performance, maintenance, and return on investment; conduct equipment demonstrations, field trials, and new operator training.
Analyze market share, customer segments, and competitive positioning, and develop and execute territory sales plans aligned with company goals.
Partner with Parts and Service teams to support customers after the sale, maximize equipment uptime during harvest season, communicate customer needs and equipment feedback, resolve service concerns, and promote service agreements and preventative maintenance plans.
Prepare customer quotes, proposals, and financing options, including trade-ins, multi-unit discounts, and seasonal payment programs, while meeting company profitability and margin expectations.
Monitor competitor activity and industry trends, including harvest technology, labor challenges, and production costs, and provide feedback on pricing, product gaps, market conditions, and evolving customer needs.