About The Position

Pazu Games is seeking a talented, experienced Styleguides Artist to support its licensing and consumer products activity. This highly creative, hands-on role combines illustration, visual development, and brand thinking. The artist will create the artwork, visual assets, and design elements that underpin Pazu’s consumer products, and develop clear creative guidelines for licensees, manufacturers, and external partners. The role helps ensure Pazu products remain authentic, recognizable, and visually consistent with the world of Avatar World across product categories and partners. The artist will create and adapt visual assets for physical products, develop and maintain licensing-focused art guidelines, and help translate Avatar World’s visual language into clear, consistently applicable direction. The role collaborates with creative and product teams, reviews partner-created work, and evolves the creative toolkit as the brand and licensing activity grow.

Requirements

  • Strong professional background in illustration, visual design, graphic design, or art direction.
  • Excellent hands-on illustration and design skills.
  • Experience creating artwork and assets for brands, products, or commercial applications.
  • Strong understanding of composition, color, character design, and visual storytelling.
  • Ability to translate an existing IP into new artwork while maintaining consistency with its visual identity.
  • Strong attention to detail and visual consistency.
  • Ability to create both high-level creative direction and production-ready visual assets.
  • Excellent communication skills and ability to provide clear visual feedback.
  • Proficiency in Adobe Photoshop and Illustrator (required).
  • Excellent English.

Nice To Haves

  • Experience building brand guidelines, style guides, toolkits, or creative systems.
  • Experience with kids’ brands, entertainment, gaming, licensing, consumer products, or character-based IP.

Responsibilities

  • Create artworks, illustrations, graphics, patterns, and visual assets for Pazu’s licensing and consumer products activity.
  • Develop and maintain comprehensive art and creative guidelines for external partners, licensees, and manufacturers.
  • Translate Avatar World’s visual language into consistent design guidelines for multiple product categories.
  • Define the use of characters, colors, environments, typography, graphics, patterns, and other brand elements.
  • Adapt existing game assets and artwork for physical products and consumer-facing applications.
  • Create style guidelines specifically for licensing collections and product needs.
  • Work with the Creative Director, Art Directors, and Product Development to support new product lines, collections, and concepts.
  • Review partner-created artwork and products to ensure consistency with Pazu’s visual standards.
  • Continuously expand and evolve the creative toolkit as the brand and licensing activity grow.
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