Studio Golf Instructor

PGA Tour • Knoxville, TN

1d

About The Position

The STUDIO Golf Instructor reports to the General Manager and provides high-quality customer service by engaging with customers and building lasting relationships. The instructor is responsible for performance indicators such as lessons taught, booking percentage, and clinic participation, while proactively attracting clients and keeping a full schedule. The role includes delivering technology-supported golf lessons, organizing clinics and events, creating custom lesson plans, and monitoring student progress.

The instructor also maintains operational and merchandising standards in the STUDIO area, including simulators, the components drawer, and putting green. Responsibilities include keeping equipment operational and the area clean and professionally presented, maintaining golf-club product knowledge, promoting products and services, and supporting front-end operations. The role requires strong customer engagement, organizational skills, and a commitment to ethical conduct, safety, compliance, and operational excellence.

Requirements

• Strong listening and interpersonal skills.
• Good verbal and written communication skills, including the ability to communicate cross-functionally.
• Basic computer skills and working knowledge of Microsoft Office Suite.
• Ability to organize multiple priorities to meet deadlines and objectives.
• High school diploma or equivalent.
• Ability to stand for extended periods, climb up and down a ladder, move throughout the store, and lift a 30 lb. box overhead.
• Flexible availability, including nights, weekends, and holidays.
• Ability to learn business acumen with appropriate training.
• Strong self-accountability and a proactive drive for results.

Nice To Haves

• Two or more years of golf teaching experience.
• Experience with Trackman, SAM Putt Lab, and club building.

Responsibilities

• Engage with customers and provide world-class service using PGATSS service behaviors.
• Build lasting customer relationships that encourage repeat business.
• Achieve key performance indicators, including lessons taught, booking percentage, and clinic participation.
• Provide golf lessons using technology such as Trackman, SAM Putt Lab, USchedule, and Microsoft Office.
• Attract new clients, foster long-term relationships, and maintain a fully booked schedule.
• Organize and execute clinics and events that support community engagement and skill development.
• Develop lesson plans tailored to each player's needs and goals.
• Monitor students' improvement, provide constructive feedback, and adjust training methods as needed.
• Maintain working knowledge of front-end operations, including returns, exchanges, gift cards, lesson redemptions, loyalty awards, discounts, promotions, and coupons.
• Maintain merchandise presentation standards in the STUDIO area, including simulators, the components drawer, and putting green.
• Keep STUDIO equipment and supplies operational and maintain a clean, professional area.
• Maintain knowledge of golf clubs and explain their features, benefits, and differences to customers.
• Demonstrate ethical conduct and promote safety and compliance across departments.
• Stay informed about merchandising promotions and marketing events and maintain merchandising displays throughout promotions.
• Inform, educate, and promote customers on products and services.
• Provide the Manager with feedback about operational and merchandising opportunities.

Benefits

• Medical, dental, and vision coverage beginning on day one for eligible full-time associates.
• Company-matching 401(k) retirement plan.
• Vacation time.
• Associate merchandise discount.
• Performance-based bonus opportunities for eligible full-time and part-time associates.
• 100% reimbursement of annual membership dues for eligible members of the PGA of America, LPGA, and United States Golf Teachers Federation.

What This Job Offers

• Job Type: Full-time
• Education Level: High school or GED