Student Marketing Coordinator

St. Francis Xavier UniversityAntigonish, NS

About The Position

StFX Ancillary Services is seeking a creative and motivated Student Marketing Coordinator to support the marketing and promotional efforts for the StFX Hotel, StFX Store, X-Ring Store, and Conference Services. This dynamic role will help increase brand visibility, drive revenue, and promote StFX as a destination for events and tourism.

Requirements

  • Enrolled as a current student at StFX University, Marketing Major preferred but not required
  • Passion for marketing, communications, or event management
  • Strong written and verbal communication skills
  • Experience with social media platforms and basic content creation (Canva, Adobe Suite, Cap Cut, etc.)
  • Ability to work independently and in a team environment
  • Flexible schedule, including availability for some evenings and weekends

Nice To Haves

  • Photography/videography experience considered an asset

Responsibilities

  • Develop and execute creative advertising campaigns that align with departmental goals and target audiences.
  • Manage and schedule engaging content across multiple platforms (e.g., Instagram, Facebook) to promote services and events.
  • Assist in creating high-quality promotional materials, including photos and videos, and support live coverage of events hosted by Conference Services.
  • Analyze marketing needs and trends to recommend new strategies that enhance brand recognition and engagement.
  • Assist with organizing marketing materials, tracking performance metrics, and supporting the delivery of promotional campaigns.

Benefits

  • Hands-on marketing and event experience
  • Portfolio content (ads, campaigns, social media, photography/video)
  • Collaboration with local businesses and sponsorship exposure
  • Professional development in branding, communications, and marketing strategy
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