Student Marketeer - University of North Dakota

Red Bull•Grand Forks, ND

21h

About The Position

As a Red Bull Student Marketeer, you are part of the company’s brand and product ambassador program. Reporting to the local Field Marketing Specialist (FMS), you learn Red Bull’s target group and help drive brand image and product understanding on campus and in the surrounding region. The role involves reaching new consumers, engaging university students, increasing sales, and improving brand visibility through direct consumer and customer contact, product trials, and participation in Red Bull events. The position offers flexible part-time work in a creative and inclusive atmosphere. You represent Red Bull’s brand personality and values, develop and execute a campus plan, build relationships across the campus community, and support marketing and sales activities. You also plan and report your activities through an online platform and provide local insights and opportunities to support business development.

Requirements

Must be at least 18 years of age.
Must have a valid U.S. driver’s license.
University or college enrollment is required.
Must be fluent in English.
Able to work flexible part-time hours, including some evenings and weekends, for a minimum of 15 hours per week.
Immersed in student life and knowledgeable about the collegiate landscape and local city, including behind-the-scenes activities and hot spots.
Connected with a diverse range of influential groups and individuals on campus.
Affinity for project management, behind-the-scenes work, and sales.
Team player willing to represent Red Bull in branded outfits and onboard the Red Bull Mini.
May be required to lift and/or move items weighing 25 pounds or more, as needed.

Nice To Haves

Additional languages are an advantage.

Responsibilities

Represent Red Bull’s brand personality and company values through interactions with consumers and customers.
Develop and execute an innovative campus plan that engages students and brings the brand to life at the university.
Build and maintain a network of relationships with key individuals on and around campus.
Identify local collegiate content creators in relevant Red Bull scenes and work with the FMS to connect them with Red Bull.
Encourage product trial and awareness by sampling products to consumers at appropriate places and times, and answer consumer questions and concerns.
Work at Red Bull events, collegiate activations, and supported events to help create an unforgettable brand experience.
Build awareness of and encourage participation in Red Bull collegiate events and activations.
Increase brand engagement on personal social media handles through authentic content.
Build relationships with local sales account managers and help ensure Red Bull is available and visible in outlets, on campus, and in the region.
Collaborate with sales to open new distribution points on and beyond the university campus.
Use relevant Red Bull assets to keep the brand top of mind in sales accounts.
Ensure execution of defined store standards.
Deliver high-quality execution and attention to detail across the role.
Share ideas and collaborate with the team through regular in-person and online interactions.
Plan and report activities accurately and on time in the designated online platform.
Provide local insights, trends, and opportunities to contribute to business development.