Student Hourly-Social Media Marketing Intern

University of Kansas • Lawrence, KS

3d • Hybrid

About The Position

Academic Success (Success Initiatives – Success Operations) is seeking an intern to manage social media accounts in support of many Academic Affairs units. In holding this position on the Digital Media team, you receive mentorship by expert specialists, are provided with career relevant networking opportunities, and are provided the opportunity to work directly as a social media content creator and manager. This intern must be a free and creative thinker bringing new ideas to the table with the ability to collaborate and grow with their team. The Digital Media team office, located in DHDC 3088 & 3099 operates from 8am-5pm Monday Friday. The ideal candidate will have the ability to prioritize tasks and projects independently to meet established deadlines and also feel comfortable being on camera and conducting interviews with students on camera. This position also requires participation in professional development through attendance of keynote presentations, Q&A sessions and workshops assigned to the Digital Media team, as well as flexibility in adjusting deadlines for deliverables throughout the design process. This position requires the flexibility to work both in office and on location for assignments. Candidates understand that certain requirements must be met to receive internship credits through The University of Kansas.

Requirements

• Previous experience working with Canva and / or Adobe Creative Suite (Adobe Premier Pro, Adobe Photoshop, Adobe Lightroom, Adobe Express), as evidenced in application materials.
• Strong communication skills as demonstrated by application materials.
• Experience working in a creative and innovative strategical thinking environment, with the ability to understand marketing strategies for short-term and long-term campaigns, as evidenced in application materials.
• Experience with Meta Business Suite or similar social media management platforms.
• Experience with Microsoft Office 365.
• Experience with filming and editing short form mobile video content (Instagram reels editor, TikTok editor, Premiere Pro).
• Self-starter who can take artistic direction and contribute original ideas in a collaborate manner within the team.
• Experience working and fousing on multiple projects simultaneously.
• Experience with the principles and practices of digital, in-person and print based marketing.
• Experience with the management and planning strategies for design focused collaborative projects.
• Experience and comfortability with being filmed for social media and speaking with a variety of students.
• Student employees are not eligible for remote work arrangements unless an exception is approved by the unit leadership and HR.
• This is an hourly/non-exempt position. A student employee cannot hold an hourly/non-exempt position and a salaried-exempt graduate or undergraduate position (GRA/GTA/GA/RUA/RGA) concurrently.

Responsibilities

• Maintain, create and curate day-to-day content for multiple units social media channels.
• Develop and execute student engagement strategies specific to varying social media platforms (Instagram, Facebook, YouTube, LinkedIn).
• Assist in the development of marketing campaigns to promote Academic Success initiatives such as events and campaigns for multiple units.
• Assist in in-person marketing events and tabling opportunities.
• Understand target audiences by obtaining knowledge of past, current and future trends to successfully aid in trend forecasting to create content.
• Assist Digital Media Coordinator, Communication Coordinator and Event Coordinators within unit sponsorships that support unit events.
• Actively participate in departmental events to capture and promote events in the moment for live footage (Facebook Live/Stories, Instagram Live/Stories, YouTube Live).
• Enhance and maintain Academic Success unit's individual branding within marketing initiatives.
• Work directly with members of the Digital Media team to collaborate on marketing strategies and content creation.
• Utilize the Team Dynamics workspace to mark task accomplishment and record work time.
• Assist, create and implement social media calendars for units.
• Be present for departmental events relevant to the position. These events may fall outside of the standard work week hours and may require travel.
• Maintain consistent and appropriate communications with Supervisors and Student Intern team.

What This Job Offers

• Job Type: Part-time
• Career Level: Intern
• Education Level: No Education Listed