Student Engagement Specialist

Rockingham Community College•Wentworth, NC

About The Position

Aligned with the College’s One College Model, the Student Engagement Specialist supports curriculum and continuing education enrollment efforts through proactive outreach to prospective students using the Customer Relationship Management (CRM) system. The Specialist provides information about academic and continuing education programs, admissions requirements, and enrollment procedures; builds relationships with prospective students; assists with applications; and encourages progress through enrollment. The role supports the College’s enrollment growth goals by converting inquiries into applicants and connecting students with Student Success Navigators for ongoing enrollment and academic support. The position disseminates admissions information and processes for Health Sciences programs, coordinating with directors, department chairs, and deans to communicate enrollment criteria, course dates and descriptions, and faculty or instructor information. Under the guidance of the Division Dean, the Specialist maintains Health Sciences admissions landing pages and online forms, and answers questions from student services staff about Health Sciences admissions procedures. The Specialist stays familiar with all phases of admissions, participates in recruitment and outreach events, assists with Residency Determination and dual enrollment processing, and contributes to campus-wide projects and other duties supporting the College’s mission. The role requires a student-centered approach that prioritizes student success and supports services that help students thrive in college, career, and life. The position reports to the Registrar and Director of Student Engagement Systems.

Requirements

Associate’s degree.
Experience in admissions, financial aid, student records, or a related area.
Ability to communicate effectively and provide exceptional customer service.
Ability to interpret regulations, office policy, and procedures.
Proficiency in MS Word, Excel, and PowerPoint.
Availability for occasional evening and weekend hours to support outreach activities, events, and other college duties.

Nice To Haves

Proficiency in Colleague.
Bachelor’s degree or five years of experience in community college admissions.

Responsibilities

Respond to prospective student inquiries, leads, and nudges entered in the CRM, including calls, texts, and emails generated by outreach campaigns.
Answer general questions about the College, its programs, and curriculum and continuing education admissions processes.
Help prospective students complete curriculum and continuing education admissions applications.
Review student records and application materials to assess application status and verify completion of admissions requirements.
Correspond with new applicants about admissions requirements and communicate regularly with prospective students about application progress and status.
Maintain a comprehensive digital knowledgebase of admissions processes and accurately explain requirements, procedures, and next steps to students.
Encourage students to progress from inquiry to applicant and help them make appointments with Student Success Navigators.
Track outreach and engagement in the CRM and help maintain CRM campaigns, pipelines, and forms.
Maintain current knowledge of the College’s curriculum and continuing education programs.
Use admissions-related functions of the campus information management software system, Colleague.
Participate in on- and off-campus recruitment and outreach events and engage potential students.
Assist the Career and College Promise enrollment team with enrollment tasks, including updating forms and processing CCP and Early College applications, updating student type and program codes, and other enrollment functions.
Assist students with admissions to Health Sciences programs.
Update and maintain Health Sciences admissions landing pages, enrollment forms, and automated communications under the direction of the Dean of Health Sciences and Department Chairs.
Share updates about Health Sciences enrollment procedures with Student Services staff.
Maintain familiarity with all admissions phases, including receiving applications, determining student status, setting up and maintaining files, and communicating with applicants and enrolled students.
Assist with Residency Determination and dual enrollment processing.
Support other departmental needs, campus-wide projects, and duties as assigned.