Strategy Director

829 Studios•Boston, MA

1d•Remote

About The Position

The Strategy Director at 829 Studios plays a pivotal role in steering the development and execution of comprehensive marketing strategies and campaigns. This role demands a profound understanding of data-driven insights, customer segmentation, and a holistic view of multi-channel marketing including search, social, email, SEO, programmatic, direct mail, PR, and influencer marketing. As a senior member of the Client Services department, the Strategy Director is responsible for generating innovative ideas that challenge conventional marketing and operational tactics, thereby encouraging creative and operational teams to pursue disruptive and groundbreaking approaches.

Requirements

10+ years extensive experience in digital marketing, with a proven track record in a senior strategic role.
Demonstrated ability in leading and mentoring teams to deliver high-impact marketing solutions.
Strong analytical skills with an aptitude for translating complex data into actionable strategies.
Exceptional communication skills, capable of engaging effectively with C-level executives.
Proficient in navigating multi-disciplinary marketing channels and tools.
Advanced understanding of customer segmentation, market analysis, and brand positioning.
Creative and innovative thinker, with a flair for identifying emerging trends and integrating them into strategies.
Experience in conducting and leading high-level workshops and presentations.
Strong business acumen, with an ability to identify and seize new business opportunities.
Adept at building and maintaining strong client relationships.

Responsibilities

Provide strategic leadership to the account team, orchestrating integrated solutions across design, digital marketing, and analytics. Ensure high-quality deliverables are presented to clients with the support of Account Managers.
Develop comprehensive creative briefs that encapsulate key insights and messaging themes, serving as a source of inspiration for the team.
Lead and oversee research and analytics initiatives (e.g., stakeholder interviews, process documentation) to deeply understand client strategies, market dynamics, and organizational strengths.
Define and track critical performance indicators, offering actionable insights to drive success.
Engage closely with clients, gaining an in-depth understanding of their products, business objectives, and challenges to identify new project opportunities that align with 829’s competencies.
Translate complex data and findings into persuasive narratives tailored for C-level executives and key decision-makers.
Design and facilitate dynamic digital client workshops, encouraging innovative solutions to complex business problems.
Serve as the strategic practice leader, enhancing the agency’s strategic capabilities and defining executional requirements.
Innovate and productize 829’s strategic services, continuously seeking opportunities to add value to client relationships.
Actively contribute to business development, evaluating/auditing new business prospects and validating project scopes.
Collaborate closely with the sales and marketing teams to assist with sales engineering efforts.
Conduct strategic onboardings for key clients ensuring a seamless transition from sales to marketing.
Remain abreast of emerging digital trends to continually refine strategies and infuse fresh, innovative ideas into client projects and internal team dynamics.