Strategic Product Manager

Merck•Rockville, MD

5d•Hybrid

About The Position

As Strategic Product/Portfolio Manager, you will lead growth-oriented business initiatives and cross-functional management of at least one BioReliance Biosafety Testing Services portfolio, while owning and driving innovation serving novel and emerging modalities such as mRNA and CRISPR gene editing. The ideal candidate will conduct market analysis, develop application and business cases, drive innovation processes, and support the execution of strategic initiatives and launches to enhance our market presence and improve the respective P&L.

Requirements

Bachelor’s degree in Business, Life Sciences, or a related field plus 5 years of direct and demonstrated experience in product management, portfolio management, or a marketing/commercial related role within the life sciences or biotechnology industry.
Strong analytical skills and the ability to translate insights into actionable strategies.
Excellent communication and collaboration skills, with a proven ability to work across cross-functional teams and business groups.
Experience in driving product innovation and managing go-to-market activities and collaborative work environment.
Ability to travel up to 20%, domestically and internationally.

Nice To Haves

PhD/Master’s degree Business, Life Sciences, or a related field plus 3 years of direct and demonstrated experience in product management, portfolio management, or a marketing/commercial related role within the life sciences or biotechnology industry.

Responsibilities

Develop and drive cross-functional initiatives to optimize pricing, cost, and value delivery, improving portfolio P&L and margins.
Support the development of the marketing plan and ensure alignment with overall business strategies.
Participate in annual processes such as Strategic Development (SD) and Operational Planning (OP).
Conduct comprehensive market analysis and research to gather insights on trends, competition, and customer needs pertinent to the managed portfolio.
Develop market-specific strategies and roadmaps for the respective franchise, including the innovation pipeline.
Evaluate potential areas for collaboration from a marketing perspective, providing strategic guidance on new technologies.
Facilitate alpha and beta testing and engage with early adopters to establish frameworks and specific characteristics for partnerships.
Develop comprehensive application and business cases triggered by Product Development Processes (PDPs) to support portfolio development and innovation.
Create business cases for substantial growth, cross-functional capacity expansion, or other strategic initiatives relevant to your portfolio.
Play a key role in driving the innovation processes (PDP, TDP) to meet customer expectations and effectively position the portfolio in the market.
Collaborate closely with cross-functional teams to align innovative ideas and ensure successful execution.
Drive go-to-market (GTM) activities in partnership with marketing communications (Marcom) and scientific subject matter experts (SMEs), including webinars, collateral, flyers, and social media initiatives.