Strategic Partnerships & Events Coordinator

Goldratt Group•Minneapolis, MN

5h•Onsite

About The Position

This US-based role is responsible for driving business growth in our North America region by generating and converting demand through executive-level events and strategic partnerships. This role blends marketing, business development, executive enablement, and event execution. As the Partnership and Events Coordinator, your primary goal is to create high-quality business opportunities by initiating and activating partnerships that lead to executive workshops that serve as the company’s sales funnel. You will continue to build out and fill the introductory sessions led by the CEO as part of our Flow Solutions Workshop series and work to create a community of leaders enthusiastic about Theory of Constraints. You will manage existing partnerships and help find new ones with associations across the United States. At a high level, you will be responsible for: Generating high-impact events throughout the year that can convert into quality leads for long-term engagements. Building the funnel from partnership creation to event execution to post event conversion. Maximizing the CEO’s presence in the US and strengthening his position as a leader in this space. This is a high-travel, high-autonomy role for someone who is organized, relationship-driven, and comfortable representing the company alongside senior leadership.

Requirements

1-5 years of professional experience in partnerships, business development, or event management
Strong organizational skills with ability to manage multiple projects across different stages and locations
Experience utilizing social media, SEO, Google Ads, etc for promotion and marketing
Experience with CRM tools, marketing automation, or campaign management
Excellent follow-up and follow-through discipline
Ability to build and manage professional relationships with senior-level stakeholders
Strong verbal communication skills; able to represent the company professionally alongside the CEO
Self-starter who can work independently and exercise sound judgment with minimal supervision
Experience supporting C-level executives in a chief-of-staff, executive assistant, or operations capacity
Comfortable with significant domestic travel
Located in the continental US with easy access to a major airport

Responsibilities

Research and identify national and regional professional associations as potential partners
Outreach to identified association targets, setting up meetings and pitches for CEO
Find and connect with leaders in large organizations that are TOC champions to build out a community
Seek and arrange opportunities within these large companies to bring them personalized training and development led by the CEO and Senior Leadership
Leverage existing network relationships and client connections to generate new partnership leads
Create marketing plans, strategies, and content to ensure attendance at events and general awareness around our efforts
Coordinate with Operations Manager on marketing materials and website updates
Collaborate with the CEO on promotional content including videos and social media posts
Explore and implement the use of SEO, Google Ads, and other inbound lead generation channels
Manage logistics for concurrent workshops across the US
Execute social media and marketing campaigns for events, including LinkedIn outreach, network activation, and promotional content coordination, working to ensure the room is filled with the right people
Work with association partners on event logistics, providing support where necessary
Handle logistics for events held within large companies as needed
Build and manage the CEO's US calendar during monthly visits, prioritizing the highest-value activities: workshops, prospect meetings, association meetings, and follow-up visits
Utilize CEO’s network and social media, boosting his reach and positioning him as a thought-leader in our industry
Find and leverage opportunities such as keynotes, webinars, speaking engagements, podcasts etc for the CEO to participate in
Coordinate US travel logistics as needed
Travel to and attend workshops to support the CEO, and build rapport with attendees
Lead post-event outreach to attendees to encourage registration for paid training programs
Drive conversion of workshop attendees into paid training registrations
Maintain relationships with associations and past attendees