Store Manager

Boot Barn•Vallejo, CA
•$27 - $37

About The Position

The Store Manager champions Boot Barn’s Mission, Vision, and Values while leading store performance, customer service, and operational excellence. The role builds and develops strong teams, supports partner engagement, and works with District and Regional Leadership, Human Resources, and the Store Support Center to increase sales year over year and deliver a best-in-class customer experience. The Store Manager also supports business profitability through optimized staffing, shrink reduction, and general expense management. Boot Barn describes its community as collaborative and inclusive, with employees referred to as “Partners.” The company’s vision is to offer everyone a piece of the American spirit, one handshake at a time. The Store Manager leads the store’s selling and service culture, product learning and partner development, sales and business analysis, staffing and payroll, merchandising and visual presentation, loyalty and credit programs, and local customer events. The role also ensures compliance with company procedures and applicable laws, and maintains professional communication and teamwork with customers, partners, corporate teams, and vendors. The position requires varied shifts, including nights, weekends, and holidays, and may involve travel to support local stores.

Requirements

  • Associate’s degree and/or 2 to 4 years of experience in retail store management.
  • Experience managing direct reports and leading teams in a selling environment.
  • Strong organizational and time-management skills, including the ability to manage multiple priorities.
  • Strong communication and customer-service skills.
  • Availability to work a variety of shifts, including nights, weekends, and holidays.
  • Flexibility with scheduling and willingness to work extended hours when necessary.
  • Ability to travel up to 15% to support local stores, as needed.
  • Ability to perform the physical demands described, including standing, walking, squatting, occasional bending, stooping and kneeling, occasional ladder or step-stool use, and lifting, moving, and carrying up to 40 pounds.
  • Ability to read, count, and write to complete documentation and reports accurately, and to see, hear, and speak to communicate with partners and customers.
  • Manual dexterity to finger, handle, feel, type, and reach with hands and arms; specific vision abilities include close, distance, and peripheral vision, depth perception, and focus adjustment.

Responsibilities

  • Lead store partners in fostering a service and selling culture and building lasting customer relationships.
  • Maintain expert-level product knowledge and establish training plans to develop each store partner’s competency across product categories.
  • Assess and communicate localized customer needs to the District Manager.
  • Analyze business trends and performance to maximize sales and meet or exceed key metrics and sales goals.
  • Review goals with partners and provide timely coaching, actionable feedback, and recognition; lead by example on the sales floor during peak business hours.
  • Ensure staffing meets changing business needs while managing payroll expenses.
  • Adjust schedules and operations to changing business needs, assess payroll implications, implement operational directives, train staff on new procedures and policies, and communicate with appropriate company partners.
  • Maintain appropriate merchandise stock levels, adjacencies, presentations, signage, and assortments in accordance with visual presentation guidelines, and train store partners on those guidelines.
  • Lead and coach associates in promoting the Boot Barn Credit Card and B Rewarded Loyalty Programs, and hold individuals and teams accountable for goals.
  • Partner with the District Manager to plan and execute sales-driving events, including local community outreach.
  • Ensure the store leadership team understands and fulfills its roles under the store’s leadership matrix.
  • Complete opening and closing procedures to company standards and comply with the Time and Attendance policy and procedures.
  • Demonstrate professionalism, teamwork, quality work, reliable attendance, and appropriate appearance in dealings with customers, team members, corporate partners, and vendors.
  • Adhere to and enforce applicable local, state, and federal laws and company policies, procedures, and practices.
  • Perform additional duties as assigned by the Store Manager, District Manager, or Store Support Center partners.

Benefits

  • Competitive pay of $27.00–$37.00, plus selling incentives (SPIFFS) and a monthly store sales bonus opportunity.
  • Merchandise discount: 50% off Exclusive Brands and 40% off third-party brands.
  • Paid Time Off plan for year-round Boot Barn Partners.
  • Medical, dental, vision, and life insurance.
  • 401(k) plan with company matching.
  • Flexible schedules and work/life balance.
  • Opportunities for growth at every level; the company states it is opening 50 or more new stores each year.
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