Store Leader

American Giant•New York, NY

6d•$75,000 - $85,000•Onsite

About The Position

American Giant is seeking an entrepreneurial Store Manager for its new store in Williamsburg, Brooklyn. This role will be responsible for bringing a new menswear-focused retail concept to life, which will feature American Giant apparel alongside a curated selection of accessories and lifestyle goods from other American-made brands. The Store Manager will build a passionate team, develop a loyal customer base, and create a store that becomes a neighborhood fixture through exceptional service, product storytelling, events, and community engagement.

Requirements

Minimum of three years of retail management experience
Demonstrated ability to drive sales, develop teams, and take ownership of store-level business performance
Strong understanding of relationship selling, clienteling, and delivering highly personalized customer experiences
Experience with visual merchandising and an eye for product presentation and storytelling
Entrepreneurial mindset with the ability to operate effectively in a new and evolving retail concept
Strong business acumen with the ability to interpret performance, identify opportunities, and adjust strategy when needed
Positive, outgoing, and highly engaged leadership style with the ability to build relationships with customers, employees, and the local community
Familiarity with Shopify POS preferred
Availability to work nights, weekends, and holidays
Ability to lift at least 25 lbs. regularly and to climb, bend, kneel, and maneuver throughout the sales floor and stockroom

Nice To Haves

Menswear experience is strongly preferred

Responsibilities

Own store sales performance, communicating financial goals to the team and driving accountability for individual and store results
Build and retain a loyal customer base through relationship selling, clienteling, outreach, and consistent follow-up
Lead the sales floor with a strong presence, delivering exceptional service and coaching the team to effective selling behaviors
Act as the voice of the customer, regularly sharing insights with leadership on product, fit, pricing, assortment, and unmet customer needs
Resolve customer concerns with empathy, urgency, and professionalism
Recruit, hire and develop a high-performing team
Build a culture of ownership, curiosity, and exceptional service
Develop deep product expertise across the team, particularly around materials, construction, durability, manufacturing, and the stories behind the brands we carry
Set clear expectations, provide meaningful feedback, and recognize individual and team achievements
Execute in-store product presentation, ensuring visual merchandising and product storytelling reflect the vision of the store and brand standards
Analyze sales performance, customer feedback, and shopping behavior to inform future buys and assortment decisions for AG and third-party products
Own relationships with existing third-party vendors and seek opportunities for new product
Execute in-store events, local partnerships, and brand activations that drive awareness, traffic, and community engagement
Build relationships within the Williamsburg community to establish the store as a relevant neighborhood destination
Support the evolution of the retail concept by testing new ideas, gathering customer response, and recommending improvements to the store experience
Drive productivity and profitability through strong operational controls, including strategic scheduling, payroll management, inventory accuracy, and loss prevention
Analyze store performance, identify opportunities and challenges, and translate insights into clear actions for the team
Maintain exceptional store standards and oversee all facilities operations including cleanliness, repairs and maintenance, stockroom organization, and overall store presentation
Ensure consistent execution of operational policies and procedures while identifying opportunities to improve store efficiency