Staff Specialist Application and Product Marketing-MCU and sensors

Infineon•Ottawa, ON

46d•$150,600 - $207,000•Onsite

About The Position

As a Staff Specialist Application and Product Marketing in our Customer Collaboration and Technical Marketing team, you work hand-in-hand with our customers, enabling them to transform our products into cutting-edge designs, all while building long-lasting partnerships that thrive on success. This role involves leading application business development and regional marketing strategy with cutting-edge MCU and sensor series of products such as Radar, Environmental, Magnetic and Microphones. The position requires defining and deploying Go-to-Market strategies, coordinating regional execution with a focus on key applications and customers, and performing market analysis, competitor landscape assessment, and product gap identification. The role also involves coordinating with product line, sales, and field application engineers to demonstrate Infineon's value proposition and system solutions, creating market studies, and contributing to new concepts and innovation projects that influence the application and product roadmap.

Requirements

B.S./M.S. Electrical or equivalent experience
3 Year of experience in marketing and sales
Strong understanding of system MCU and sensors architecture in the consumer/IoT application
Good understanding of competitive landscape and key market player
Knowledgeable about semiconductor supply chain and manufacturing process
Enjoy presenting Infineon offering to facilitated product selection.
Strong sense of urgency and leadership in solving complicated business challenges
Solid interpersonal skill to interface with customers, present solution and work closely with Infineon Sales and product line
Self-motivate to learn and take topics which may arise during the course of business activity

Responsibilities

Lead application business development and marketing strategy to drive sales for MCU and sensors products in collaboration with Infineon sales and product lines
Define and deploy the Go-to-Market strategy and coordinate its regional execution, focus on key applications and customers.
Responsible for market analysis, competitors’ landscape and product gap. Capable to drive and present sensors opportunity pipeline to Infineon Executive.
Coordinate with product line, sales and field application engineers on best practice to demonstrate Infineon value proposition and system solutions to drive adoptions and business growth.
Create market study and model for relevant Infineon applications level2.
Key member of regional marketing team developing new concept, innovation project influencing our application and product roadmap