Sr. Specialist, Content & Digital Experience Capabilities - Web Product and Analytics Engineer

Bristol Myers Squibb • Princeton, NJ

5d • $78,200 - $94,760 • Hybrid

About The Position

This role serves as a Senior Specialist within the Content & Digital Experience Capabilities team, bringing deep expertise in Web-based Product Builds, Web Content Management & Analytics leveraging emerging AI/ML technologies to power modern, scalable digital experiences. The individual will operate in a product-centric, agile environment, owning capabilities end-to-end from design through development & deployment and ongoing/continuous optimization & improvement. This role plays a critical part in shaping and delivering enterprise digital experience solutions, supporting global marketing objectives, and enhancing customer and patient engagement across channels.

Requirements

• Bachelor’s or Master’s degree in Computer Science, Engineering, or a related field.
• 2-4 years of software development experience in an agile environment.
• Strong hands-on expertise with: AEM stack: Java, OSGi, Apache Sling, JCR
• Frontend: HTL (Sightly), HTML, CSS, JavaScript
• Modern frontend frameworks (React, Angular, or Vue)
• Product mindset with a strong focus on user experience and business impact.
• At least 1 year of experience contributing to product planning or product management.
• Strong analytical, strategic, and problem-solving skills.
• Ability to work effectively in a fast-paced, matrixed organization

Nice To Haves

• Deep knowledge and understanding of Adobe Experience Cloud Capabilities (i.e. AEM, Adobe Analytics)
• Digital marketing or pharmaceutical industry experience.
• Experience planning and delivering enterprise product capabilities with measurable KPIs.
• Ability to evaluate emerging technologies and support building business cases for new investments.
• Basic knowledge of CDN, DNS, Web Application Firewall
• AI-powered content generation and summarization
• Smart tagging in digital asset management (AEM Assets)
• Chatbots or conversational interfaces integrated with AEM
• Headless CMS and GraphQL in AEM and Cloud platforms (AWS, Azure, or GCP)
• DevOps tooling including CI/CD pipelines, Docker, and Kubernetes.
• NLP, recommendation systems, and personalization algorithms
• Vector databases and semantic search (preferred)

Responsibilities

• Contributes to the evolution of the Web-based digital experience platform/products.
• Design and deliver headless, API-first solutions to enable omnichannel experiences.
• Integrate AI/ML-driven capabilities, including: Content personalization, Intelligent search and recommendations, Automated content generation, tagging, and metadata enrichment.
• Partner with product managers to translate business needs into scalable, high-quality technical solutions.
• Own features end-to-end, including development, testing, deployment, monitoring, and optimization.
• Collaborate with data and AI teams to operationalize ML models within AEM workflows.
• Continuously improve platform performance, scalability, security, and authoring experience.
• Implement and maintain CI/CD pipelines and DevOps best practices.
• Provide strategic input into the product roadmap, identifying high-value and differentiating capabilities.
• Work closely with cross-functional teams (marketing, platform, delivery, analytics) to ensure alignment with business goals.
• Develop and maintain a comprehensive product knowledge base, including documentation, training, roadmaps, and feature inventories.
• Support product launches, experimentation, and testing initiatives.
• Prototype and validate concepts using AI-powered tools to accelerate innovation.
• Track and report on product performance, adoption of metrics, and business impact.
• Drive product adoption through effective operating models, change management, and user enablement.
• Identify opportunities for continuous improvement, cost optimization, and operational efficiency.

Benefits

• Health Coverage: Medical, pharmacy, dental, and vision care.
• Wellbeing Support: Programs such as BMS Well-Being Account, BMS Living Life Better, and Employee Assistance Programs (EAP).
• Financial Well-being and Protection: 401(k) plan, short- and long-term disability, life insurance, accident insurance, supplemental health insurance, business travel protection, personal liability protection, identity theft benefit, legal support, and survivor support.
• Work-life benefits include: Paid Time Off US Exempt Employees: flexible time off (unlimited, with manager approval, 11 paid national holidays (not applicable to employees in Phoenix, AZ, Puerto Rico or Rayzebio employees) Phoenix, AZ, Puerto Rico and Rayzebio Exempt, Non-Exempt, Hourly Employees: 160 hours annual paid vacation for new hires with manager approval, 11 national holidays, and 3 optional holidays
• Based on eligibility, additional time off for employees may include unlimited paid sick time, up to 2 paid volunteer days per year, summer hours flexibility, leaves of absence for medical, personal, parental, caregiver, bereavement, and military needs and an annual Global Shutdown between Christmas and New Years Day.
• All global employees full and part-time who are actively employed at and paid directly by BMS at the end of the calendar year are eligible to take advantage of the Global Shutdown.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior