Sr. Social Media Community Manager

The Vanguard Group•Malvern, PA

1d•Hybrid

About The Position

As a Sr. Social Media Community Manager , you’ll be at the forefront of our mission to create meaningful, engaging, and impactful online social media conversations for our clients and audiences. This role is all about driving growth, fostering connections, and telling our brand story in a powerful way. In this role, you’ll sit within the Social Media Center of Excellence supporting the corporate social media team.

Requirements

Strong understanding of business objectives and the role of social media and community management in achieving results
Proficiency in using social media management and listening tools such Talkwalker, Meltwater, and Khoros to track and report on social media activities.
Expert in social media platforms such as LinkedIn, Reddit, Meta, and others.
Comfortable working in a fast-paced environment with rapidly evolving priorities.
Balance the need to move fast while thinking strategically
Strong writing and editing skills.
Proven experience in managing social media accounts and communities.
Ability to adapt to changing trends and adjust content strategies accordingly.
Strong organizational skills and the ability to manage multiple projects and stakeholders effectively.
Ability to handle difficult conversations and navigate sensitive client issues with poise and professionalism.
5 years of experience managing social media accounts and online communities.
Undergraduate degree or equivalent combination of training and experience.

Nice To Haves

Knowledge of search engine optimization (SEO) principles and how to use keywords effectively to enhance content visibility.

Responsibilities

Develop and implement dynamic strategies to grow, engage, and support our audience, ensuring Vanguard’s brand voice, values, and platform expectations are consistently reflected.
Monitor and analyze social media trends, sentiment, and platform dynamics to keep Vanguard’s community management practices current, credible, and effective.
Lead community management efforts across corporate social platforms, setting the standard for consistent, high-quality, and trust building engagement.
Establish and maintain community engagement standards—including best practices, moderation guidance, and judgment led escalation protocols—for junior crew members and agency partners.
Own inbound client and audience inquiries end-to-end, from initial response through resolution or appropriate handoff (e.g., ModMail or service partners), ensuring clear communication and follow-through.
Monitor social media channels for emerging risks, sentiment shifts, or high impact issues, and proactively escalate when thresholds, velocity, or visibility warrant.
Identify thoughtful opportunities to insert Vanguard into relevant social conversations—including trends, news moments, and brand adjacent dialogue—while prioritizing credibility over promotion.
Manage day-to-day social channel operations, including proactive engagement, moderation, and coordination with internal and external partners.
Use social listening tools to surface insights, identify recurring themes, and inform engagement strategy, content planning, and cross enterprise partners.
Expand and evolve Vanguard’s presence across X, Instagram, LinkedIn, Reddit, and emerging platforms, aligned to audience behavior and enterprise priorities.
Manage and facilitate key stakeholder relationships, including brainstorming sessions, project status meetings, and working huddles, driving clarity, decisions, and momentum.
Coordinate and route materials for internal review, consolidating feedback and securing required approvals efficiently.
Monitor and engage with social communities by responding to comments, questions, and feedback, moderate content in accordance with community guidelines, platform rules, and risk considerations.
Participate in special projects and perform other duties as assigned.