Sr. Programmatic Specialist

Comcast

12d•$56,570 - $132,585

About The Position

This job focuses on analyzing and refining programmatic operations and performance, requiring technical acumen and market knowledge. It fosters cross-departmental collaboration and influences strategic decision-making. The position is key in delivering insights and advancing programmatic success within the organization.

Requirements

Ad Servers
Analytical Thinking
Critical Thinking
Partnership Strategy
Programmatic Advertising
5-7 Years Relevant Work Experience

Nice To Haves

While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.

Responsibilities

Maintain relationships with DSP partners; meeting regularly to optimize delivery and monetization
Creating new optimization tactics, strategies, and frameworks for both external and internal customers
Providing troubleshooting support to address and resolve campaign performance issues
Recommending data-driven optimizations to enhance campaign performance and deliver insights
Analyzing bid data to identify and troubleshoot technical bid activity issues
Reviewing bid data and marketplace activity to improve private marketplace performance and delivery
Staying informed of industry trends and competitor strategies to inform programmatic approaches
Collaborating with sales and marketing teams to ensure programmatic alignment with client goals
Preparing reports on campaign performance and market insights for internal team reviews
Consistent exercise of independent judgment and discretion in matters of significance.
Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) as necessary.
Other duties and responsibilities as assigned.
Understand our Operating Principles; make them the guidelines for how you do your job.
Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
Know your stuff be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
Win as a team make big things happen by working together and being open to new ideas.
Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
Drive results and growth.
Support a culture of inclusion in how you work and lead.
Do what's right for each other, our customers, investors and our communities.