Sr. Product Marketing Manager, B2B, Alexa Enterprise

Amazon • Seattle, WA

23h

About The Position

Are you ready to shape the future of enterprise AI and redefine how customers
experience the next generation of Alexa? We're seeking a Senior B2B Product
Marketing Manager to collaborate with our world-class enterprise customers,
helping them leverage both voice technology and Generative AI capabilities to
transform their customer experience, drive revenue and reduce costs.

The ideal candidate will have strong storytelling skills and a track record of
leading successful programs (including ownership of positioning, messaging,
storytelling, sales enablement and GTM strategy and execution). They will
demonstrate strengths in working collaboratively across organizations, managing
key milestones in an ambiguous, fast-moving environment—while keeping senior
stakeholders updated on progress.

Alexa Enterprise’s charter is to build and enable indispensable,
frustration-free, Alexa experiences for enterprise customers and partners
worldwide. We build a portfolio of products that empower developers and
enterprise companies to use voice and touch to support their staff and delight
their customers. Our products have been featured in publications such as CNET
and Forbes and Amazon has celebrated our progress in its quarterly earnings
highlights. Customers have told us: 'You have saved lives' and ‘helped our
residents connect with their families.’ We are a diverse and collaborative team
united by our mission to make Alexa an indispensable part of customers' lives.

Requirements

• 5+ years of professional non-internship marketing experience
• Experience using data and metrics to drive improvements
• Experience handling ambiguous or undefined challenges through strong problem solving abilities
• Experience building cross-functional partnerships and influencing stakeholders across the organization to act without having a direct reporting relationship
• Owning strategy and execution of product launch and marketing strategies
• Led positioning, messaging, narrative development and sales enablement from the ground up

Nice To Haves

• Experience communicating complex ideas to technical and non-technical audiences
• Demonstrated sound business judgment and the ability to think strategically about a quickly growing business alongside the interest and ability to dive into tactical details
• Creative problem-solver with a growth mindset; actively and intuitively seeks ways to improve business outcomes

Responsibilities

• Develop and execute go-to-market strategies in collaboration with stakeholders across the organization, including Product, Design, Marketing, PR, and Business Development teams
• Lead product positioning, messaging and storytelling that effectively drives thought-leadership and communicates value
• Craft and develop high-impact content (presentations, whitepapers, webinars, customer success stories, blog, emails, product videos) that supports the full enterprise buying journey
• Develop and maintain sales enablement content to accelerate pipeline growth and increase sales productivity
• Conduct research to deepen understanding of our target personas and industries to continuously refine our GTM strategies and product roadmap

Benefits

• health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
• 401(k) matching
• paid time off
• parental leave

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed