Sr Product Manager
About The Position
JLG, an Oshkosh company, is seeking a strategic and market-driven Senior Product Manager to lead the direction and lifecycle of a key access equipment product platform. This is a high-visibility role that directly shapes regional and global product strategy while driving commercial success for a core product family. The ideal candidate has experience in the Access Equipment industry with a major product platform, such as boom lifts, scissor lifts, telehandlers, or similar equipment, or adjacent construction, rental, or heavy equipment sectors, with a deep understanding of customer applications, jobsite demands, and channel dynamics. Experience in service, aftermarket, rental, or sales-facing roles is highly valued, as is an engineering background that enables technical credibility and strong partnership with technical teams. This leader will act as the strategic hub across Engineering, Operations, Sales, Service, Marketing, and global teams—driving alignment, accelerating decision-decision-making, and ensuring successful product execution from idea to market and throughout the lifecycle of their assigned product platform. Success in this role requires commercial acumen, technical curiosity, strategic thinking, and the ability to influence without authority in a complex global environment.
Requirements
- Bachelor's degree in Business, Marketing, Engineering, or related field; technical degree preferred.
- Eight (8) or more years of related product management, engineering, marketing, or commercial experience.
- Ability to travel up to 30%, depending on business needs.
Nice To Haves
- Experience in the access equipment, construction equipment, rental, or heavy equipment industry.
- Direct familiarity with a major access equipment product platform (e.g., boom lifts, scissor lifts, telehandlers, or similar equipment).
- Service, aftermarket, rental, or sales experience.
- Engineering background or strong technical product development exposure.
- Experience working in global, cross-functional environments.
Responsibilities
- Own the full lifecycle of an assigned access equipment product platform (e.g., boom lifts, scissor lifts, telehandlers, or other core product family), shaping roadmap strategy and long-term portfolio direction.
- Develop and execute Multi-Generation Product/Enhancement Plans aligned to regional and global growth objectives.
- Act as the strategic hub across Engineering, Operations, Sales, Service, Marketing, and global teams—driving alignment from concept through commercialization.
- Translate voice-of-customer (VOC), competitive insights, and market analysis into differentiated product definitions and compelling value propositions.
- Partner with technical teams to prioritize initiatives and deliver solutions that meet market timing, performance, and customer expectations.
- Guide pricing strategy and monitor portfolio performance, including margin, market share, and competitive positioning.
- Lead successful product launches, including field trials, demonstrations, and go-to-market execution.
- Equip Sales and Service teams with the tools and messaging needed to clearly articulate value-based selling propositions.
- Engage directly with customers, dealers, and rental partners to validate strategy and identify growth opportunities.
- Coach and mentor team members while driving accountability and delivering measurable business results.
Benefits
- competitive total rewards package
- people-first culture
- various opportunities to support team member growth and success
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What This Job Offers
Job Type
Full-time
Career Level
Senior
