Sr Mgr Seasons Portfolio Architect

The Hershey Company • Lower Swatara Township, PA

1d • Hybrid

About The Position

The portfolio architect will have primary responsibility for shaping multi-year growth visions across seasons and crafting annual operating growth algorithms to deliver top and bottom-line growth.

Requirements

• Deep understanding of how portfolio strategy, seasonal tentpoles, and annual operating plans connect to drive sustained growth across the full marketing mix
• Strong command of P&L mechanics, growth algorithms, and margin drivers to translate vision into clear and quantified plans
• Ability to connect data and insight across consumer and commercial inputs to improve decision quality, speed, and expectations
• Ability to craft compelling, multi‑year growth visions that are both inspiring and operationally grounded yet clear and concise
• Knowledge of how consumer behavior, cultural moments, and retail dynamics shape seasonal demand

Nice To Haves

• MBA or equivalent marketplace experience preferred

Responsibilities

• Establishes and socializes a 3Y growth vision across seasons that defines where to play and how to win – grounded in consumer insights, cultural relevance, portfolio strengths, and financial ambition.
• Develops and owns an annual operating growth algorithm that translates long‑term vision into specific levers across building block levers.
• Ensures tight integration between teams shaping portfolio news (portfolio creators) and those activating the season (seasons activation).
• Effectively socializes seasonal growth strategies with senior leadership and cross‑functional teams, ensuring shared understanding, commitment, and clarity on priorities.
• Establishes success metrics, scorecards, and post‑season performance reviews that track both financial outcomes and leading indicators.
• Self-starter with high degree of personal initiative
• Ability to manage people and lead cross-functional teams

What This Job Offers

• Job Type: Full-time
• Career Level: Manager