Sr. Marketing Specialist

Vacatia, Inc. • Fort Lauderdale, FL

20h • Hybrid

About The Position

Join Vacatia and Bring Clarity and Care to Owner Communications
Location: Fort Lauderdale, FL (Hybrid Flexibility Available)
Vacatia is redefining the vacation ownership experience through innovation, flexibility, and thoughtful communication. We work with resorts and owners across the country to deliver meaningful experiences and long-term value. As we continue to grow, we are looking for a Sr. Marketing Specialist to own and execute owner-facing communications that are clear, accurate, and empathetic.
This is a hands-on role for someone who loves execution and takes pride in getting the details right. You will translate complex operational, financial, and legal information into owner-friendly messaging and ensure high-stakes communications are delivered consistently, on time, and with care. If you are an excellent writer who thrives in a fast-paced environment and values clarity over marketing fluff, this role may be a great fit.
Why You’ll Love Working at Vacatia
Meaningful Work: Your communications directly impact real owners and important decisions.
Execution with Purpose: Own critical communications from draft through deployment and see your work make an immediate difference.
Collaborative Environment: Partner closely with Marketing, Sales, Governance, Legal, Resort Operations, and Business Development.
Flexibility: Enjoy a hybrid work model that supports balance and focus.
Growth Opportunity: Learn how strategy is shaped through real-world execution and data, with room to grow over time.

Requirements

• Three or more years of experience in marketing communications or campaign execution
• Exceptional writing and editing skills with the ability to adapt tone for different audiences
• Strong organizational skills and attention to detail
• Comfort owning execution-heavy work with accountability and follow-through
• Experience with CRM and email platforms such as Salesforce, Constant Contact, or similar tools
• Analytical mindset with the ability to interpret performance data
• Ability to work cross-functionally and incorporate feedback from multiple stakeholders

Nice To Haves

• Experience in travel, hospitality, or vacation ownership is a plus

Responsibilities

• Translate complex operational, financial, and legal content into clear and empathetic language
• Manage recurring communication calendars and ensure deadlines are consistently met
• Execute multi-touch campaigns related to sales, rentals, and deedbacks from drafting through deployment
• Build and manage email campaigns including segmentation, quality assurance, and scheduling
• Track and report on campaign performance and identify opportunities to improve messaging or timing
• Maintain consistency in brand voice while allowing for resort-specific nuance
• Collaborate cross-functionally to gather inputs, approvals, and feedback
• Manage multiple projects using Monday.com and maintain clear timelines and version control

Benefits

• Flexibility: Enjoy a hybrid work model that supports balance and focus.
• Growth Opportunity: Learn how strategy is shaped through real-world execution and data, with room to grow over time.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 11-50 employees