Sr. Marketing Specialist, Brand IMP
Kohler Co.•Kohler, WI
•$83,550 - $127,550•Onsite
About The Position
The Sr Marketing Specialist, as part of the KOHLER Kitchen & Bath North America Brand IMP Marketing team, is responsible for supporting the development and execution of activation programs across new product launches, campaigns, events, and any other Go-To-Market activations.
Requirements
- University Degree (BA/BS) in Marketing or related business field; or equivalent experience.
- 2+ years of experience in Marketing, Communications, or related field preferred.
- Ability to adapt quickly to change and deliver results.
- Ability to work independently and autonomously.
- Must have strong problem-solving skills.
- Excellent communication (both verbal and written) and interpersonal skills.
- Ability to prioritize workload and self-manage projects, handle multiple tasks, and own timelines.
- Proficient in Microsoft Office Applications.
- Applicants must be authorized to work in the US without requiring sponsorship now or in the future.
Responsibilities
- Drives or supports brand management activations in accordance with the Annual Integrated Marketing Plan inclusive of brand plans, objectives, identity, execution of sales materials & trainings, media/owned content development, and events, execution.
- Explores consumer, marketing trends and best practices to contribute towards planning marketing initiatives.
- Coordinates marketing activations across cross-functional teams to execute small/large brand & marketing advertising campaigns.
- Develops, maintains, and manages Marketing activation calendar and timelines.
- Develops, manages, and tracks content needs across product launches and other marketing content development initiatives.
- Reviews brand communication materials to ensure marketing objectives and brand standards & compliance.
- Supports KPI tracking, measurement and analysis of in-market performance across brand, business, and campaign metrics.
- Build templates for presenting data and insights in internal and external presentations.
- Supports/leads internal communications for campaigns & marketing programming.
- Supports/leads organization of Marketing Team Meetings and Engagement initiatives.
Benefits
- Day 1 benefits
- Performance bonus/variable incentive compensation
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
Associate degree
