Sr. Manager, Strategic Marketing & AI Enablement

MKS Instruments•Andover, MA

8d•$135,000 - $225,000

About The Position

As the Sr Manager, Strategic Marketing & AI Enablement you will develop marketing strategy, investment recommendations, market insights, and growth plans to strengthen MKS's market position and profitability, while accelerating practical AI adoption across Strategic Marketing and related functions. You will be reporting to the VP of Strategic Marketing. This role blends strategic marketing leadership with hands-on AI enablement. Roughly 50% of the role focuses on market, product, investment, and growth strategy, while the other 50% focuses on identifying, designing, and implementing AI-enabled workflows, automation, and agentic capabilities that enhance decision-making, market intelligence, and productivity.

Requirements

Bachelor's degree (Engineering degree is preferred) and 8+ years of experience in technical product marketing, strategic marketing, corporate strategy, market intelligence, business development, or related roles within technology, industrial, semiconductor, electronics, or advanced manufacturing industries.
Applicable Advanced degree/mix of coursework/education will be considered as experience.
2+ years of experience with data analytics and visualization tools (e.g., Tableau, Power BI), large language models, and AI-enabled workflows.
Proven success developing market, product, portfolio, investment, or growth strategies in complex business environments.
Experience leading AI, automation, analytics, or digital transformation initiatives that improve business performance, decision-making, or productivity.
Working knowledge of generative AI, AI agents, workflow automation, business intelligence, and enterprise AI tools, with the ability to balance AI capabilities with human judgment.
Experience translating business requirements and partnering with IT, data, technical teams, vendors, or consultants to deliver digital and AI-enabled solutions.
Strong research, analytical, and problem-solving skills, with the ability to synthesize technical, market, financial, and customer insights into actionable recommendations.
Strong business acumen and the ability to connect technology trends, market dynamics, customer needs, and financial outcomes.
Demonstrated leadership and influence skills, with success working across large, complex, matrixed organizations.
Excellent written, verbal, and presentation skills, with the ability to communicate effectively with technical teams, executives, and customers.
Proven ability to lead cross-functional initiatives from concept through implementation, adoption, and continuous improvement.
Commitment to data integrity, confidentiality, responsible AI practices, and high-quality business recommendations.
Trustworthiness, reliability, and good judgment.

Nice To Haves

Experience with agentic AI is strongly preferred.
Familiarity with generative AI platforms, AI agents, large language models, business intelligence tools, data visualization, APIs, Python, and SQL preferred.
Deep software engineering expertise is not required.

Responsibilities

Support strategic planning for assigned divisions and product lines.
Develop and execute product, investment, portfolio, and pricing strategies that drive innovation, differentiation, and profitability.
Analyze market, customer, competitive, technology, and business intelligence to identify trends, opportunities, and growth priorities.
Create executive-level market intelligence, including market sizing, competitor assessments, technology roadmaps, and strategic recommendations.
Support M&A evaluations, strategic partnerships, and investment decisions through research and analysis.
Contribute to operating plans and executive, Board, customer, and analyst presentations.
Partner with business and technology leaders to influence product, customer, market, and technology strategies.
Collaborate with the Office of the CTO to assess emerging technologies, applications, and innovation opportunities.
Identify opportunities to apply AI, generative AI, predictive analytics, and automation to improve strategic marketing, market intelligence, and planning processes.
Design and implement AI-enabled tools and workflows that enhance the speed, quality, and accessibility of business insights.
Lead development of AI use cases such as market monitoring, competitive intelligence, document summarization, customer insight analysis, and executive dashboards.
Partner with cross-functional teams to define requirements, evaluate solutions, and ensure alignment with business objectives and enterprise standards.
Drive adoption through training, change management, and responsible AI governance, including data quality, security, and compliance.
Stay current on emerging AI and automation capabilities, recommending practical applications that deliver measurable business value.
Ability to take and follow directions and instructions.
Ability to interact with other employees, customers, suppliers, vendors, or the public, in a safe, professional, and respectful manner.
Access to sensitive and confidential business systems and software, personally identifying information, the company’s financial information, and/or the ability to maintain physical security and safety.