Sr. Manager, Marketing Campaigns

Fluence Energy • Houston, TX

3d

About The Position

The Sr. Manager of Marketing Campaigns is responsible for building and managing integrated marketing campaigns, operational processes, and nurture programs for our global marketing functions. This is a global role focused on ensuring marketing strategies and initiatives are translated into scalable, repeatable campaigns and programs. This individual translates marketing strategy into actionable campaign frameworks, nurture flows, and operational models that enable us to scale our efforts globally. You turn ambitious strategies into high-performing programs and campaigns. You translate business and market goals, ABX strategy, and messaging into clear campaigns, programs, and nurture strategies, then ensure each is planned, governed, documented, and continuously improved across regions. You excel in systematic thinking, driving the processes and frameworks that enable operations with speed, efficiency, and consistency.

Requirements

• 5-8+ years in campaign and/or marketing program management, lifecycle marketing, demand strategy, or integrated marketing roles
• Proven experience designing campaign and nurture programs
• Experience providing structure, clarity, and operating rhythm for complex, cross‑team campaign efforts
• You’ve worked in global models and understand how to operationalize programs across regions without over‑centralizing execution
• You partner effectively with related cross-functional marketing (Product Marketing, ABX, Markets, Marketing Operations), RevOps, and Corporate Communications teams, operationalizing clear ownership boundaries
• To join our team, you’ll need to be legally authorized to work in the United States at the time of application and throughout your employment, without the need for employer sponsorship.
• Fluence does not sponsor work visas for this position.

Responsibilities

• Define and own campaign programs for specific campaign motions (e.g., lifecycle nurture, demand acceleration, launch amplification).
• Develop the campaign strategy, objectives, and structure for each program, including target audiences, intent triggers, sequencing logic, and success definition.
• Design scalable nurture frameworks, including progression logic, stage alignment, and exit criteria.
• Lead the end‑to‑end lifecycle of campaign and other programs, including: Campaign briefs and program definition Global planning and prioritization Readiness and performance optimization reviews with Campaign Orchestration
• Own campaign- and program‑level processes, including intake, prioritization, readiness criteria, and retrospectives.
• Document and evolve the campaign development and nurture design process so it is repeatable, scalable, and auditable.
• Partner with Marketing Ops / RevOps on measurement definitions and lifecycle alignment (without owning systems).
• Define and operationalize how global campaign programs are activated by market teams
• Act as escalation and alignment point when global priorities, market needs, and execution realities diverge.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed