Sr. Manager, Broadcast Insights & Analytics
About The Position
This is a unique and outstanding opportunity that offers exposure to all aspects of the NBC Network. The Affiliate Relations Division liaises between the NBC Network/Peacock and the 200+ NBC Affiliate Local Stations around the US. This includes working with Entertainment, Sports, News and Peacock. The Sr. Manager will lead the insights and analytics function for the division, focusing on the evolution of consumer viewing habits across linear and streaming platforms. The efforts will inform NBC’s broadcast distribution strategy across partners and platforms. The ideal candidate is a self-starter that can leverage a wide range of data tools to support high-visibility projects.
Requirements
- 6+ years of experience in insights, strategy, consulting or a related function
- 3+ years of experience in measurement, analytics or insights at a media company (station, network, data platform)
- Expertise in Media research platforms such as Nielsen, comScore, SNL Kagan, Adobe, Antenna Expert
- Excel skills and experience compiling, transforming, and modeling stories using large datasets
- Experience crafting compelling PowerPoint presentations that tell meaningful stories with data
- Familiarity working with visualization tools (ex. Tableau)
- Superior organizational and administrative skills with the ability to multi-task and prioritize work required
- Excellent verbal and written communication skills with all levels both internal and external
Responsibilities
- Responsible for supporting all ratings/data requests (recurring and ad-hoc) for Affiliate Relations team and larger Platform Distribution & Partnerships organization
- Leverage data sources to develop internal presentations and client sales materials for critical affiliate deals
- Develop frameworks for evaluating viewership of NBC/competitor content across platforms (Pay-TV, over-the-air, FAST) to shape competitive positioning
- Work with leadership, communications, PR and other teams to support the development of materials for clients and industry platforms
- Represent Affiliate Relations/Broadcast perspective when working on initiatives with vendors (i.e. Nielsen) and broader Decision Sciences organization
- Work across NBCU departments to manage platforms and databases housing key station/market information such as ratings and clearances
- Support Affiliate Reps in managing daily affiliate station relationships, with a focus on driving operational consistency
Benefits
- medical, dental and vision insurance
- 401(k)
- paid leave
- tuition reimbursement
- a variety of other discounts and perks
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What This Job Offers
Job Type
Full-time
Career Level
Manager
Education Level
No Education Listed
