Sr. Lead, Theatrical Marketing, Theatrical Marketing

Amazon • Culver City, CA

2d • Onsite

About The Position

Amazon MGM Studios is seeking a seasoned Senior Lead, Theatrical Marketing to lead and drive innovative, high-impact marketing campaigns for our theatrical releases within the US market. This role requires a proven leader who can operate with autonomy, set strategic direction across multiple priority titles, and consistently deliver best-in-class, culturally attuned campaigns that maximize audience engagement and box office performance at high velocity and scale.

Requirements

• 10+ years of professional non-internship marketing experience
• Experience using data and metrics to drive improvements
• Experience building, executing and scaling cross-functional marketing programs
• Experience driving direction and alignment with cross-functional teams

Nice To Haves

• Experience working cross-functionally with partner teams to drive adoption and usage of brand assets and messaging
• Experience in strategic marketing management and market analysis and demonstrated ability to build and execute a strategy with clear goals and objectives to align to business and service objectives, and support portfolio objectives
• Strategic Vision & Ownership: Demonstrated ability to set direction, operate independently, and lead multiple large-scale initiatives simultaneously without close oversight.
• Proven Track Record: Consistent history of delivering high-impact, high-visibility campaigns that drive measurable business outcomes, ideally in theatrical or entertainment marketing.
• Executive Presence & Influence: Exceptional communication skills with the ability to influence senior stakeholders and align diverse teams in fast-moving environments.
• Operational Excellence: Ability to manage a high volume of complex workstreams while maintaining precision, quality, and on-time delivery.
• Innovation Leadership: Track record of introducing and scaling new ideas, technologies, or approaches that materially improve campaign performance.
• Audience & Cultural Fluency: Strong instinct for identifying emerging trends and translating cultural signals into effective, resonant marketing strategies that connect across a broad range of audiences.

Responsibilities

• Drive the development of title level positioning and overarching campaign strategy for multiple high-profile theatrical releases a year.
• Drive long term, slate level planning to identify strategic roadmap for title specific campaigns.
• Lead internal cross-functional meetings and brainstorms to develop the full go-to-market campaign across all channels to think big and develop exciting, unique marketing campaigns that break through culture and drive box office success.
• Drive innovation and focus in audience engagement, campaign approaches and break-through ideas.
• Champion creative excellence and innovative problem-solving across the organization.
• Provide strong, clear communication and organization across all internal and external stakeholders across fast moving initiatives.
• Drive organizational alignment on campaign priorities and resource allocation.
• Develop and facilitate impressive campaign presentations for both internal and external stakeholders.
• Lead and influence senior stakeholders across creative, media, publicity, partnerships, and distribution to ensure unified, high-caliber campaign execution.
• Operate as a central hub for campaign leadership, managing competing priorities while maintaining exceptional attention to detail and quality.
• Develop and deliver compelling, executive-level presentations that clearly articulate strategy, creative direction, and performance expectations.
• Champion forward-thinking campaign strategies that reflect evolving audience behaviors, cultural signals, and emerging entertainment trends.
• Translate deep audience and cultural insights into campaigns that resonate broadly while connecting authentically with distinct audience segments.
• Continuously raise the bar on how the studio engages audiences, driving new approaches that unlock incremental reach and impact.

Benefits

• health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
• 401(k) matching
• paid time off
• parental leave
• sign-on payments
• restricted stock units (RSUs)

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed