Sr. Field Marketing Manager

Amplitude • New York, NY

11d • $200,000 - $301,000 • Hybrid

About The Position

The North America Field Marketing team is responsible for driving regional growth by creating marketing strategies that generate pipeline, accelerate opportunities, and strengthen customer relationships. As the Senior Field Marketing Manager, East Region, you will own the field marketing strategy across one of Amplitude's most important territories, partnering closely with Sales leadership to identify opportunities, influence regional priorities, and deliver programs that create measurable business impact. This is a highly cross-functional role for someone who enjoys thinking strategically while remaining hands-on in execution. You'll combine data, creativity, and strong business partnership to develop innovative campaigns, events, executive experiences, and account-based programs that help our teams engage prospects and customers throughout the buyer journey. If you thrive in a fast-paced environment, enjoy building from the ground up, and love collaborating across Sales and Marketing to solve problems creatively, we'd love to meet you.

Requirements

• 5+ years of B2B field marketing experience, preferably supporting Enterprise or Commercial sales organizations within a SaaS company.
• Demonstrated success owning a regional marketing strategy that contributed measurable pipeline and revenue outcomes.
• Experience partnering directly with Sales leadership to develop territory plans and execute integrated marketing programs.
• Strong project management skills with the ability to manage multiple campaigns and events simultaneously.
• Experience with marketing automation and CRM platforms such as Marketo and Salesforce.
• Ability to travel approximately 25–35% for regional events and customer engagements.
• Ability to work from our New York City office on a hybrid schedule (2–3 days per week).

Nice To Haves

• You enjoy thinking creatively and finding new ways to engage customers beyond traditional field marketing tactics.
• You're naturally collaborative and build trusted partnerships with Sales leaders and cross-functional stakeholders.
• You love using data to inform decisions but aren't afraid to test new ideas and iterate quickly.
• You're comfortable operating with autonomy and enjoy owning a business rather than simply executing requests.
• You're energized by fast-paced, high-growth environments where priorities evolve and opportunities emerge quickly.

Responsibilities

• Be the “CMO” of Amplitude’s East Region - owning the marketing strategy end to end; developing regional programs that generate pipeline, accelerate opportunities, and support revenue growth.
• Partner closely with regional Sales leaders to understand business priorities, identify whitespace opportunities, and build creative marketing plans tailored to the needs of the territory.
• Develop and execute a mix of first-party events, executive experiences, third-party sponsorships, webinars, and account-based marketing initiatives that create meaningful customer engagement.
• Measure program performance through pipeline, influence, ROI, and engagement metrics, using insights to continuously optimize future investments and regional strategy.
• Collaborate across Marketing, SDRs, Partner Marketing, Product Marketing, Customer Success, Communications, and Revenue teams to deliver exceptional experiences and ensure alignment across every campaign.

Benefits

• Excellent Medical, Dental and Vision insurance coverages, with 100% employer-paid premiums for employee Medical, Dental, Vision on select plans
• 401(k) retirement plan with an employer match of up to 1% of your eligible pay each pay period up to $2,000 annually
• Flexible time off, paid holidays, and more
• Generous stipends to spend on what matters most to you, whether that’s wellness (monthly), commuter transit/parking (monthly), learning and development (quarterly), new hire home office equipment, and much more
• Excellent Parental benefits including: 12 weeks of Paid Parental Leave, Carrot Fertility Benefits/Adoption/Surrogacy support, Back-up Child Care support
• Mental health and wellness benefits including no cost employee access to Modern Health coaching & therapy sessions
• Employee Stock Purchase Program (ESPP)

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed