Sr Director, Consumer Analytics

Campbell's•Camden, NJ

3d•$200,100 - $287,600•Onsite

About The Position

Since 1869, Campbell's has connected people through food they love, stewarding iconic brands like Campbell’s, Goldfish, Pepperidge Farm, and many others. This role offers the opportunity to make a difference and build a rewarding career with opportunities to grow, innovate, and inspire. As the Sr Director, Business Intelligence, you will be a key architect in understanding consumer behavior, the marketplace, and macro trends to impact the company's $10B business. You will set the vision and lead the transformation of business results using syndicated panel, POS, and other secondary data sources to derive actionable insights. Additionally, you will architect the future of leveraging buyer behavioral data, including AI implementation, standardization of reporting and analytics, defining best practices, and elevating organizational capabilities in data analytics and storytelling. This role involves performing analysis and preparing forecasts and recommendations in areas such as product preferences, sales coverage, market penetration, market practices, and sales trends, as well as researching market conditions to determine potential sales of a product.

Requirements

Minimum 12 years of experience across Analytics, Insights, with a strong preference for CPG and Food experience (3+ years at a Director or Sr Director level within CPG, 5+ years VP experience vendor side)
Bachelor's degree in a relevant field such as Marketing, Statistics, Economics, Business Administration, Data Science, or a related discipline is required.
Proven experience managing senior managers, preferably at the enterprise level.
Proven track record influencing senior leadership with sharp, strategic insight, and executive presence.
A mix of rigor and creativity—deep mastery of analytic approaches paired with the ability to tell compelling stories that bring the human to life through understanding individual behavior.
Strategic fluency—the ability to see both the big picture and the human truth behind the numbers.
High efficiency and task management – Expert at managing several projects simultaneously without sacrificing quality or timing.

Nice To Haves

Master's degree preferred.

Responsibilities

Proactively identify and share growth opportunities based on expertise of analytic capabilities, category insights, and depth of business knowledge.
Distill disparate data and insights into meaningful narratives that influence our most senior leaders including the CEO, CFO, Investor relations, Division Presidents, CMO, CGO and Head of Insights.
Manage a team of internal and external experts to be experts in the data, analytic techniques, reporting and integration of data into holistic insights.
Envision, build, and drive integration of best practices as well as core capabilities across the Enterprise with foresight in analytics and behavior. Resulting in democratized insights through automation and standardization of reporting and analytics.
Build a team culture grounded in curiosity, continuous learning, thought leadership, and mastery of Insights & Analytics skills.
Drive a deep human knowledge of consumers, humanizing data leveraging empirical, evidence-based marketing best practices.
Live the Campbells core values of care, character, creativity, competitiveness, and collaboration.
Execute with excellence by understanding the business, driving insights to action, maximizing vendor partners, and helping steer the enterprise Insights & Analytics team.

Benefits

medical
dental
short and long-term disability
AD&D
life insurance (for individual, families, and domestic partners)
matching 401(k) plan
unlimited sick time
paid time off
holiday pay
free access to the fitness center (if in WHQ)
on-site day care
company store
Campbell’s Cares program matches employee donations and/or volunteer activity up to $1,500 annually
Employee Resource Groups (ERGs)