Sr Designer, TV Creative Marketing

Sony Pictures Entertainment•Culver City, CA

About The Position

Sony Pictures Television Studios (SPTS) is seeking a highly skilled and execution-oriented Senior Designer to support the studio’s growing franchise, creative marketing, and promotional design needs across scripted television properties. Reporting to the VP, Creative Director, this role is designed for a modern entertainment graphic designer with strong conceptual instincts, elevated taste level, and deep expertise creating campaign and franchise creative assets across social, digital, promotional, experiential, and partner-facing platforms. This is a highly hands-on role for a designer who can move quickly between creative problem-solving and high-level execution while maintaining strong visual consistency across campaigns and franchise initiatives. The ideal candidate has experience operating in fast-paced entertainment or agency environments and understands how to create compelling visual work that supports premium television brands, audience engagement, and franchise growth. This role is not focused on long-form sales presentations or external style guide development, but rather on creating high-volume, high-quality entertainment marketing and franchise creative across multiple touchpoints.

Requirements

5-7 years of professional entertainment design experience within streaming, television, studios, agencies, or related creative environments
Strong portfolio demonstrating expertise in: Entertainment key art systems, Social campaign graphics, Logo design and title treatments, Event/promotional graphics, Billboard and digital campaign creative, AV graphic packages, Merchandise/promotional design, Franchise/IP marketing creative
Expert-level graphic design and artwork execution skills with deep understanding of: Typography, Composition, Layout, Color theory, Retouching, Image compositing, Visual storytelling
Strong understanding of entertainment marketing and how creative assets translate across social, streaming, franchise, licensing, promotional, and experiential ecosystems
Ability to generate multiple creative options quickly while maintaining a high level of polish and attention to detail
Ability to work independently and drive projects from concept through final execution with minimal oversight
Strong communication, collaboration, organization, and creative problem-solving skills
Ability to manage multiple simultaneous projects, timelines, priorities, and revisions in a fast-paced environment
Excellent production and asset preparation skills across digital, print, social, experiential, and AV formats
Proficient working knowledge of: Adobe Creative Suite (Photoshop, Illustrator, InDesign), After Effects (preferred), PowerPoint, Keynote
Strong understanding of social-first creative formats and platform-native design execution
Speed, agility, adaptability, and creative range are essential

Nice To Haves

Entertainment agency experience strongly preferred
Streaming campaign experience preferred
Experience supporting franchise/IP-driven entertainment campaigns
Familiarity with motion graphics, social video graphics, and AV finishing workflows preferred
Experience designing promotional merchandise, event graphics, environmental graphics, or experiential creative preferred
Passion for television, entertainment marketing, fandom culture, and emerging creative trends

Responsibilities

Concept and execute entertainment marketing creative across: Social graphics and static social campaigns, AV graphic packages and motion-based social assets, Franchise logos and title treatments, Promotional merchandise concepts, Licensing and retail support graphics, Event graphics and environmental branding, Billboard and out-of-home adaptations, Streaming and platform promotional assets, Digital marketing assets, Internal creative presentations and franchise materials, Key art adaptations and campaign extensions
Create visually compelling graphic systems that support franchise identity, campaign consistency, and audience engagement
Design promotional and franchise creative that captures the tone, world, emotion, and visual identity of a series
Execute high-volume creative across multiple formats, aspect ratios, orientations, and platform specifications while maintaining strong design standards
Collaborate closely with creative leadership, franchise management, social teams, AV teams, production, and marketing stakeholders to bring campaigns and franchise initiatives to life
Work directly with creative leadership and stakeholders to interpret strategic direction into polished visual execution
Provide design support and direction to freelancers, vendors, illustrators, retouchers, and external production partners as needed
Manage and prepare final assets for delivery across print, digital, social, experiential, and AV workflows
Organize project files, maintain asset consistency, and ensure deliverables are technically accurate and production-ready
Stay current on entertainment marketing trends, platform-native creative behaviors, design aesthetics, typography, fan culture, and evolving social formats