Sr Creative Services Producer, KSTU

Scripps Media•Salt Lake, KS

10d•Onsite

About The Position

KSTU is seeking a Senior Creative Services Producer to lead the vision, creation, and execution of high-impact promotional campaigns across television, digital, social, and live events. This role is responsible for shaping the brand identity of the news station, driving strategic branding initiatives to expand viewership and strengthen community connections. The producer will be expected to push creative boundaries and deliver unforgettable visual experiences across all platforms.

Requirements

Mastery of Adobe Creative Cloud (Premiere Pro, After Effects, Photoshop, Illustrator, and more).
Advanced videography, photography, lighting, and production expertise — including studio, field, and on-location shoots.
Strong copywriting and storytelling instincts with an eye for captivating visuals, rich sound design, and impactful pacing.
Ability to manage multiple projects under tight deadlines, without sacrificing creative quality or brand consistency.
Ability to thrive in a collaborative team environment while confidently leading creative direction.
Deep knowledge of emerging creative tools, digital trends, and cross-platform engagement strategies.
Bachelor's degree in mass communications, marketing, communications or related field.
5-8 years of professional broadcast marketing/promotion/creative services experience required.
Valid driver's license, good driving record, and ability to provide proof of insurance with the company required insurance limits.
Proficient in post-production editing suites.
Knowledge of shooting video with various cameras.
Must be able to interpret research and write compelling promotional copy to recruit and retain viewership.
Must also be able to write copy for clients to generate product/service sales.
Must have excellent communication skills and be able to work well with others.
Must demonstrate openness and capacity to seek new opportunities and adopt new ways of doing things.
Ability to work well under tight deadlines, prioritize, and multi-task.
Strong ability to write conversationally.
Must have direct knowledge and hands-on experience with social media platforms.
Demonstrated ability to strive for results while maintaining good relations with internal and external customers.
Must have outstanding skills in time management and setting priorities.
Must be able to function effectively in a fast-paced, high-energy environment.
Must be deadline oriented.

Responsibilities

Function as the key producer of station/network image campaigns, investigative promos, and sales/community initiatives, including concept development, copywriting, shooting, and spot production.
Conceptualize, write, shoot, and edit promos including daily topicals, images, programming, web, and special projects to help expand viewership and ratings.
Serve as lead producer on promo production, including working with other staff to develop and execute promotion for all digital platforms.
Attend news and sales meetings as needed to discuss campaign direction and implementation.
Interpret research projects to maximize our message and target specific viewer demographics and key strategic goals in all promotion/marketing.
Serve as a key liaison between news and sales to create a positive, effective relationship between departments.
Write and produce on-air promotions, proof of performance, and sales sponsorship spots for broadcast, web, and social media channels.
Work closely with news/sales team, producers, and leadership staff on social media development and promotional script ideas.
Shoot video elements for news, programming, and social media spots using the latest HD equipment and techniques.
Design and create motion and still graphics for on-air, web, and print.