Sr. Brand (Product) Manager - Zatarain's

McCormick & Company • Hunt Valley, MD

3d • Hybrid

About The Position

McCormick is seeking an Sr. Brand (Product) Manager for the Zatarain’s brand, excluding Frozen products. This role is responsible for a $120M portfolio across Rice, Breading, and Seasoning segments. The position is based at McCormick's Global Headquarters in Hunt Valley, Maryland, and operates in a Hybrid (50/50) capacity. The role involves managing the brand's growth objectives, forecasting, performance analysis, consumer research, product development, and long-term strategy, as well as managing a direct report.

Requirements

• University degree in Marketing or Business Management
• Minimum of 7+ years of Marketing experience
• Experience designing marketing strategies and execution
• Knowledge of brand building and product management
• Demonstrated ability to manage, coach, and develop direct reports, interns, and/or cross-functional teams.
• Demonstrated relevant skills & results in forecasting, advertising, market research, consumer & trade promotion, P&L management and business planning required
• Expertise in syndicated databases, market research, business planning, media planning, finance, promotional activities and consumer communications
• Sound understanding of concepts, principles and practices in Marketing and a basic understanding of other areas including Sales, Finance and Supply Chain
• Strong written and verbal communication skills and developed diplomacy skills required to guide, influence & convince others; strong relationship with Sales and external customers and agencies
• Financially savvy, with ability to manage costs and resource allocations across business segments
• Understanding of the industry sector and competitive landscape

Responsibilities

• Own full P&L accountability for the portfolio, delivering annual revenue, profit, and market share objectives through disciplined financial and brand management.
• Lead the development of a comprehensive annual brand plan for presentation and alignment with divisional leadership, identifying growth pillars and securing buy-in from cross-functional partners.
• Coach and develop direct report, set clear priorities, provide ongoing feedback, foster an inclusive and high-performance culture, and empower the team to collaborate effectively and deliver against strategic objectives.
• Drive portfolio strategy and lifecycle management, including innovation pipeline development, renovation, SKU optimization, pricing strategy, and disciplined resource allocation to maximize return on investment.
• Lead cross-functional teams through end-to-end commercialization, from business case development to go-to-market execution, ensuring accountability, resolving trade-offs, and delivering on-time, on-budget launches.
• Analyze syndicated data, sales volume, market share, competitive activity, consumer insights, and financial performance to identify risks and opportunities; translate insights into clear, actionable growth initiatives.
• Partner closely with Sales and Trade Marketing to develop customer-ready selling stories and promotional strategies.
• Collaborate with Demand Planning and Supply Chain to deliver accurate volume forecasts and minimize IAR.
• Partner with Global Marketing on brand standards, positioning, advertising, packaging, and consumer research to ensure consistency and effectiveness.

Benefits

• Competitive compensation
• Career growth opportunities
• Flexibility and Support for Diverse Life Stages and Choices
• 401k
• health insurance
• paid time off
• Comprehensive health plans covering medical, vision, dental, life and disability benefits
• Family-friendly benefits such as paid parental leave, fertility benefits, Employee Assistance Program, and caregiver support
• Retirement and investment programs including 401(k) and profit-sharing plans

What This Job Offers

• Job Type: Full-time
• Career Level: Senior