Sr. Brand Manager - A&H Liquid Laundry Detergent

Church & Dwight • Ewing, NJ

2d • Hybrid

About The Position

Church & Dwight is seeking a Sr. Brand Manager- A&H Liquid Laundry Detergent, to join our team. Church & Dwight is a high growth CPG company with household brands like ARM & HAMMER, Batiste, Orajel, TheraBreath, Waterpik, Hero, Oxiclean and Touchland, and many more. This role will lead the A&H Liquid Laundry brand. It requires a thoughtful, strategic approach for long-term brand health, as well as the ability to manage complexity well.

Requirements

• BA/BS required
• 6+ years in Marketing (CPG preferred)
• Mastery of analyzing POS/consumption data, category analysis, and forecasting
• Experience leading brand conversations with Sales and customers
• Experience with common consumer marketing research tools and techniques, and mine data for insights
• Experience with P&L analysis.
• Ability to lead complex, strategic projects through commercialization.
• Experience managing and influencing cross-functional teams in conversations and in presentations, as well as licensing experience.

Nice To Haves

• MBA strongly preferred

Responsibilities

• Lead and execute the total A&H LLD brand strategy to deliver annual goals as well as meet the 2030 strategy goals.
• Own the A&H LLD brand Profit & Loss (P&L), overseeing strategic and tactical operations of the business
• Lead building brand forecasts to ensure short- and long-term success in meeting brand financial targets
• Collaborate with our cross-functional team members, including Sales, Global New Products, Operations, R&D, Packaging, Finance and many others to grow the business, driving share, sales, and profit
• Develop the commercialization strategies for launches to ensure in-market success of innovation and lead a team to develop line extensions that meet the needs of consumers and retailers
• Lead inter-agency teams, including media, creative, PR, and others, to develop integrated, high-impact creative and experiences that build brand awareness and deepen consumer engagement, ultimately driving share and HHP growth
• Measure progress continually, whether brand and product performance, consumer research, media effectiveness, or diagnosing challenges and opportunities for the business
• Manage, coach, and develop two Associate Brand Managers

Benefits

• medical
• dental
• vision
• basic life insurance
• paid vacation and sick time
• Paid Parental Leave
• paid holidays
• floating holidays
• vacation days
• 401k retirement plan (with company match and profit-sharing)
• Discounted Employee Stock Purchase Plan

What This Job Offers

• Job Type: Full-time
• Career Level: Senior