Sr. Brand & Creative Strategist

First We Feast•New York, NY

1d•$95,000 - $105,000•Hybrid

About The Position

First We Feast (the studio behind Hot Ones, Versus, Heat Eaters, and more) is seeking a Sr. Brand & Creative Strategist to work within our Sales org to support our pre-sale process and contribute to development of GTM materials – translating our editorial tone of voice into branded creative, and enabling our sales team to create long-term strategic partnerships with our clients. Brand partners love First We Feast for our globally-known IP, from the Hot Ones universe to the newly-launched Slice Joint to our social-first content. We love working with brand partners, using our storytelling abilities to connect them with our highly-engaged audience. We’re unique in that we were founded over a decade ago within another media company; in 2025, we spun out on our own as an independent company. Our relatively small team and recent independence create a start-up environment, while our output (over 5.4B lifetime views, globally known IP, licensed SKUs in national retailers and more) feels similar to brands many times our size. As our production slate increases, there are more opportunities than ever to connect our audience with brands. This role will support the Sales team at large, especially in the pre-sale stage by developing the creative, insights and deliverables needed to respond to incoming and proactive RFPs, and building/maintaining evergreen GTM assets that allow us to pursue (and win) new programs.

Requirements

4+ years of professional marketing/brand strategy experience, ideally in media/production or agency experience
Direct experience in pre-sale processes, including RFPs and the creating of GTM materials
Proficiency with Google Slides and building visually compelling presentations
Experience using audience insights and reporting tools that allow Sales to best respond to brand/agency outreach
An understanding of translating insights into actions; identifying levers Sales can use in speaking with potential clients and get them excited about running campaigns with First We Feast
Examples of how you’ve worked within small teams to accomplish big goals

Nice To Haves

A passion for food and pop culture is always a plus!

Responsibilities

Oversee a subset of RFPs, inclusive of strategy, insights, and creative concepting
Work with the Branded Creative team during pre-sale, and collaborate with teams across both editorial and branded
Build and maintain GTM materials, updating assets, insights, statistics, etc… in collaboration with others as needed
Manage audience insight & cross-platform analytic tools, creating & maintaining insight libraries for our Sales team
Work with Account Managers on a case study library that demonstrates FWF’s success in connecting brands with their desired audiences
Assist with data management (brand assets, on-set photos, Google Drive organization) ensuring our team is able to locate assets and materials that help close deals