Sr. Associate, Financial Advisor

Banco Santander • Miami, FL

32d • Onsite

About The Position

The Senior Associate Investment Advisor is an experienced, client-facing Financial Advisor responsible for delivering investment advice, growing client relationships, and generating investment revenue across both brokerage and Managed Account / advisory platforms. This role is primarily responsible for advising clients and prospects on investment strategies aligned with their objectives, risk tolerance, liquidity needs, time horizon, income requirements, tax considerations, and overall wealth goals. The Senior Associate Investment Advisor will be expected to independently manage client conversations, identify investment opportunities, deliver recommendations, and drive asset growth. The ideal candidate will have deep experience across both advisory solutions and brokerage products, including Managed Accounts, UMA, SMA, model portfolios, mutual funds, ETFs, equities, fixed income, structured products, alternatives, CDs, and other approved investment solutions. This is a senior individual contributor role requiring strong commercial judgment, investment knowledge, client advisory experience, and the ability to operate effectively in a regulated broker-dealer and advisory environment.

Requirements

• Bachelor’s degree in Finance, Economics, Business, Accounting, or a related field preferred.
• 10+ years of experience in a client-facing investment advisory, financial advisor, wealth advisor, private banking, brokerage, or investment sales role.
• Demonstrated track record of advising clients, growing investment relationships, generating revenue, and managing investment sales opportunities.
• Strong experience with both Managed Accounts / advisory solutions and brokerage products.
• Experience advising clients on UMA, SMA, model portfolios, mutual funds, ETFs, advisory programs, and fee-based investment solutions.
• Experience with brokerage products including equities, fixed income, structured products, alternatives, CDs, mutual funds, ETFs, and other approved investment solutions.
• Strong understanding of asset allocation, portfolio construction, income strategies, investment risk, manager/model selection, and product suitability.
• Strong knowledge of Reg BI, suitability, fiduciary obligations where applicable, account type considerations, disclosure requirements, and documentation standards.
• Proven ability to partner with banking, wealth, and relationship teams to source and convert investment opportunities.
• Excellent client-facing communication, presentation, sales, negotiation, and relationship management skills.
• Ability to operate independently with senior clients, complex portfolios, and sophisticated investment needs.
• FINRA Series 7 required.
• FINRA Series 66, or Series 65 and Series 63, required.
• SIE required if not already licensed.
• Life, Health, and Variable Annuity license preferred where applicable.
• CFP, CFA, CIMA, CAIA, or similar investment designation is a plus.
• Candidates who do not currently hold all required licenses may be required to obtain them within a defined period after hire, subject to firm policy.

Nice To Haves

• 12+ years of experience in wealth management, private banking, brokerage, RIA, or broker-dealer environments.
• Experience serving affluent, high-net-worth, ultra-high-net-worth, international, or private bank clients.
• Experience working in a dual advisory and brokerage platform.
• Established track record of growing AUM, advisory penetration, brokerage revenue, and client wallet share.
• Strong familiarity with fixed income, structured products, alternatives, and more sophisticated investment solutions.
• Experience transitioning clients from brokerage to advisory where appropriate and in the client’s best interest.
• Ability to work with complex client situations, including concentrated positions, income-oriented portfolios, cross-border considerations, liquidity events, and legacy brokerage relationships.
• CFP, CFA, CIMA, CAIA, or other investment-related designation preferred but not required.
• Bilingual capabilities are a plus, depending on client segment and market.

Responsibilities

• Serve as a senior investment advisor to clients and prospects, providing advice across advisory and brokerage solutions.
• Conduct comprehensive client discovery to assess investment objectives, financial profile, risk tolerance, liquidity needs, income needs, time horizon, tax considerations, investment experience, and product preferences.
• Recommend appropriate investment strategies, products, and account structures based on client needs and applicable regulatory standards.
• Deliver portfolio reviews, investment proposals, market updates, and product-specific recommendations.
• Help clients understand the differences between advisory and brokerage relationships, including fees, discretion, service model, product access, conflicts, and regulatory obligations.
• Maintain ongoing client engagement to review portfolio positioning, market developments, risk exposure, and changes in client circumstances.
• Grow investment assets, advisory AUM, brokerage revenue, and overall client penetration.
• Develop and manage a disciplined pipeline of client and prospect opportunities.
• Partner with Private Bankers, Relationship Managers, and other referral sources to identify and convert investment opportunities.
• Deepen existing relationships by identifying unmet investment needs and recommending appropriate solutions.
• Support client acquisition and retention through strong investment expertise, relationship management, and execution follow-through.
• Meet or exceed assigned goals related to revenue, AUM growth, client activity, referrals, and business development.
• Advise clients on Managed Account solutions, including UMA, SMA, model portfolios, mutual fund advisory programs, ETF portfolios, and third-party manager strategies.
• Position advisory solutions for clients seeking ongoing portfolio management, asset allocation, rebalancing, professional management, and fee-based advice.
• Assist clients in selecting appropriate advisory programs, investment models, managers, strategies, and risk profiles.
• Review advisory relationships periodically to ensure continued alignment with client objectives, risk tolerance, and financial circumstances.
• Support advisory growth by transitioning clients into Managed Account solutions where appropriate and in the client’s best interest.
• Advise clients on brokerage products, including equities, fixed income, structured products, alternatives, CDs, mutual funds, ETFs, and other approved investment products.
• Identify situations where brokerage may be more appropriate than advisory, including transactional needs, fixed income portfolios, concentrated positions, structured product exposure, alternative investments, or customized investment preferences.
• Support client needs related to income generation, liquidity management, capital preservation, diversification, tactical opportunities, and portfolio construction.
• Maintain strong knowledge of product features, risks, costs, liquidity, complexity, concentration, and suitability considerations.
• Ensure brokerage recommendations are properly documented and aligned with client best interest standards.
• Develop investment recommendations based on client goals, risk profile, market environment, asset allocation, and platform capabilities.
• Review client portfolios for concentration risk, allocation gaps, liquidity needs, income shortfalls, tax considerations, and diversification opportunities.
• Coordinate with internal investment specialists, product teams, and platform resources when specialized expertise is required.
• Translate market views and investment themes into actionable client recommendations.
• Deliver clear explanations of investment rationale, product risks, fees, performance expectations, and portfolio trade-offs.
• Maintain strong documentation of client objectives, recommendations, investment rationale, account type selection, suitability, and best interest considerations.
• Operate in accordance with firm policies, supervisory procedures, Reg BI, suitability standards, fiduciary obligations where applicable, and applicable securities regulations.
• Escalate complex product, client, suitability, disclosure, or operational issues to appropriate supervisory or control partners.
• Maintain awareness of product eligibility, concentration limits, liquidity considerations, disclosure obligations, and client communication standards.
• Complete required training, continuing education, licensing requirements, and compliance attestations.
• Partner with Private Bankers, Relationship Managers, Product, Supervision, Compliance, Operations, Trading, and Managed Account platform teams.
• Act as a senior investment resource for internal partners seeking guidance on client investment opportunities.
• Support business initiatives related to advisory growth, brokerage retention, client segmentation, and platform adoption.
• Mentor or guide less experienced team members where appropriate, while remaining primarily focused on client advice and revenue generation.

Benefits

• Base Pay Range: Minimum: $123,750.00 USD Maximum: $225,000.00 USD
• A fair and competitive rewards package that reflects the impact you create and the value you deliver.
• Benefits designed to support you, your family and your well-being, now and into the future.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior