Sr. Analyst, Marketing Analytics, Burger King

Restaurant Brands International•Miami, FL
•Onsite

About The Position

Restaurant Brands International (RBI) is seeking a Sr. Analyst, Marketing Analytics to join the Burger King team in Miami. This role is crucial for managing recurring reporting, leading analysis on franchisee and business-driven initiatives, and supporting Market Test read-outs. The position involves ensuring data quality and flowthrough validation between POS and backend systems, with a focus on automating and streamlining analytical work. RBI is one of the world's largest quick service restaurant companies with significant global sales and a vast network of restaurants. The company owns iconic brands like TIM HORTONS®, BURGER KING®, POPEYES®, and FIREHOUSE SUBS®, and is committed to sustainable outcomes through its Restaurant Brands for Good framework.

Requirements

  • 2+ years of experience in business analytics, sales or marketing analytics, finance, consulting, or a related analytical role.
  • Bachelor's degree in Business, Economics, Marketing, Finance, Analytics, Data Science, Statistics, or a related field.
  • Advanced Excel and PowerPoint skills, including reporting, data visualization, and presentation development.
  • Strong communication and organizational skills; able to translate complex, multi-source analysis into clear narratives for non-technical stakeholders.
  • Comfortable managing multiple workstreams and shifting priorities in a fast-paced environment.
  • Self-starter with a positive attitude, high attention to detail, and the ability to work independently while collaborating effectively across teams.

Nice To Haves

  • Experience with SQL and BI/visualization tools such as Power BI, Tableau, Looker Studio, Sigma, or similar is a plus.
  • Familiarity with POS systems and data flowthrough/validation processes is a plus.

Responsibilities

  • Manage the recurring weekly and monthly reporting cadence for both the Performance Analysis and Sales Planning teams, building and maintaining reporting decks per established SOPs, then identifying opportunities to improve processes over time.
  • Serve as the connective tissue between Performance Analysis and Sales Planning, synthesizing insights and reporting output from both teams into a cohesive, consistent narrative.
  • Own analysis of franchisee-initiated business cases and other non-test initiatives, using synthesized knowledge from both teams to build clear, compelling stories for franchisee and local business partners.
  • Conduct deep-dive analyses into pockets of over and underperformance across markets and segments, using routine reporting to identify hotspots, define underlying drivers, and develop actionable learnings.
  • Own data quality and flowthrough validation, including POS setting checks ahead of national launches and Market Tests, ensuring a clean and reliable data handoff from POS to backend systems; partner closely with the Data Engineering and POS teams on structure, troubleshooting, and optimization ideas.
  • Identify and implement opportunities to automate and streamline recurring reporting and analytical workflows, leveraging AI and automation tools to increase speed, consistency, and accuracy.
  • Partner cross-functionally with stakeholders across both teams and manage multiple concurrent workstreams with sound judgment and ownership from analysis through recommendation.

Benefits

  • Comprehensive global paid parental leave program
  • Free telemedicine
  • Mental wellness support
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