Specialty Market Strategy and Product Development

Navitus Health Solutions, LLC•,

4d•$132,830 - $166,037•Remote

About The Position

Lumicera Health Services is seeking a Specialty Market Strategy and Product Development to join their team. The ideal candidate will have in-depth experience in developing and launching new business products or service offerings within the healthcare, pharmacy, or specialty pharmacy space. This role is a senior individual contributor responsible for guiding strategic direction and driving execution of product design, development, go-to-market, and lifecycle governance initiatives aligned with growth objectives. The position aims to foster innovation, influence cross-functional stakeholders, and ensure alignment between market-solutioning initiatives and the organization’s long-term vision and business commitments, ultimately positioning the company for market differentiation and success.

Requirements

Bachelor’s degree in business, marketing, healthcare, or closely related field, or equivalent work experience, required.
7+ years of experience in product management, strategy, or related field required.
5+ years of indirect influence, coaching, mentoring, and/or management experience required.
Experience and expertise in new product development, end-to-end product lifecycle management, project management, marketing, sales, and/or strategic planning required.
Proven track record of tangible success, including leadership and team collaboration/ relationship-building/management in a health care or related environment required.
Experience working with and communicating across multiple organization levels, including executive level required.
Demonstrated experience in operating in ambiguity, proactively identifying issues, framing options, adapting or pivoting as needed, and recommending paths forward required.
Participate in, adhere to, and support compliance program objectives.
The ability to consistently interact cooperatively and respectfully with other employees.

Nice To Haves

MBA preferred.
5+ years of experience in health plan, PBM, pharmaceutical, TPA, health tech, healthcare delivery, or health care industry preferred.
Strategy consulting experience (professional services or internal strategy), product development, private equity, banking, corporate finance, corporate strategy, or equivalent experiences preferred.
Familiarity with digital product development methodologies (Agile, iterative delivery, roadmap planning), even if not a technical product owner, preferred.

Responsibilities

Lead the development and implementation of data-backed product strategies and roadmaps that bolster the company product offering across market segments and align to corporate objectives while creating market differentiation.
Build consensus, deploy, and manage best practices for product development, ensuring solutions are recognized as innovative, user-centric, and informed by quantified market insights. Leverage change management principles applicable to product rollouts, including communication planning, stakeholder alignment, and impact assessments.
Oversee the product portfolio and develop product roadmaps to ensure alignment with strategic priorities, resource allocation, and return on investment (ROI).
Serve as a critical point of orchestration, working in partnership with cross functional stakeholders to inform ideation and validation to launch, refinement, and sunset. Ensure timely and high-quality go-to-market execution by facilitating delivery of standard tools and practices for successful adoption and execution.
Conduct formal and/or informal market research and competitive analysis to identify trends and inform product strategy decisions. Stay abreast of and understand industry, marketplace, and legal developments and their impact on the business. Will translate current and emerging market needs into product expansion, enhancement, and/or new product concepts/business cases.
Advocate for the voice of the customer throughout the product lifecycle. Lead and/or influence stakeholder feedback sessions and support synthesized insights toward market-informed product initiatives.
Develop product roadmaps based on the product vision and market research. The roadmap will outline the strategic direction of the product, including feature prioritization, release timelines, and critical milestones.
Nurture cross-functional understanding and buy-in to product governance frameworks to ensure process compliance, decision and output quality, and repeatability. Partner with individual managers assigned to products, projects, and solutions to ensure resourcing support needed to succeed.
Demonstrate influence across the product lifecycle and establish credibility throughout the organization and with the Executive Team as an effective developer of strategic planning and execution of strategic solutioning.
Define, track, analyze and report key performance indicators (KPIs) to measure the success and impact of product strategies.
Maintain ongoing pulse of functions and communications throughout the organization as a “hub” to successful delivery of key tactics to support the strategy. Act as the primary point of contact to resolve project/product resource constraint and major program issues.
Plan and execute product launches and go to market strategies, including pricing models, bundling, messaging, and positioning strategies. Ensure the product is effectively launched in the market and meets the target audience’s needs.
Develop clear recommendations supported by structured problem solving, financial rationale, and trade off analysis (such as build vs. buy) delivered through executive level presentations.
Other duties as assigned.