Specialist Digital Content

MSG Entertainment Holdings, LLCNew York, NY
$65,000 - $90,000

About The Position

Madison Square Garden Entertainment Corp. (MSG Entertainment) is a leader in live entertainment, delivering unforgettable experiences while forging deep connections with diverse and passionate audiences. The Company’s portfolio includes a world-renowned venues – New York’s Madison Square Garden, Infosys Theater at Madison Square Garden, Radio City Music Hall, and Beacon Theatre – and The Chicago Theatre – that showcase a broad array of sporting events, concerts, family shows, and special events for millions of guests annually. In addition, the Company features the original production, the Christmas Spectacular Starring the Radio City Rockettes, which has been a holiday tradition for more than 90 years. The Specialist Digital Content will be responsible for creating best-in-class social media content for MSG Entertainment’s Live, Marquee, and Rockettes businesses, with a focus on increasing revenue and growing customer base through impactful creative, well-produced, and well-timed storytelling. The ideal candidate will have experience in design, photo and video (specifically TikTok & Reels), and possess a deep understanding of how people digest and engage with social content, an eye for detail, and a passion for live events. This position will work cross-functionally both internally and externally to develop content for show coverage, upcoming events, company tentpoles, marketing partnerships, and more.

Requirements

  • 3+ years of experience working in live music, entertainment, events or agency setting in a similar role
  • Deep understanding of social with the ability to best tailor creative for effective results
  • Proficient in social media content creation and working knowledge in Adobe Creative Suite, including Photoshop and Premiere
  • Versatile interpersonal skills and professionalism to work across multiple environments and departments, including interaction with artists
  • Highly organized and detail-oriented, with strong project and budget management skills, critical thinking, and a solutions-oriented approach to managing multiple priorities and delivering on time.
  • Ability to work autonomously yet also able to sync accordingly with full cross-department planning

Responsibilities

  • Develop and implement social media strategy for short-form video content on Reels and TikTok for all MSGE venues and platforms, with an emphasis on The Rockettes.
  • Film, edit, and produce a high volume of compelling video content showcasing events, performances, behind-the-scenes moments, etc.
  • Lead on-site shoots from social side, helping with creative direction in real time
  • Working cross-functionally to develop social concepts and execute final pieces for posting
  • Cover 50+ events annually, capturing real-time content for social media and producing post-production videos
  • Execute daily scheduling and posting of engaging video content across platforms.
  • Analyze post performance data for weekly reporting and to inform future strategy
  • Stay up to date on current trends and research ways to increase traffic and stay current.
  • Work closely and proactively with marketing, communications, archives, photo/video, legal, and other relevant departments
  • Assist Manager, Digital Content in managing budget and music licenses
  • Provide exceptional experiences for our guests, partners, and team members, including by adhering to our appearance and presentation guidelines while on-site.

Benefits

  • Upskilling employees’ talents and strengths so they can drive their careers forward.
  • Robust set of tools and resources to help employees understand their interests and purpose, harness their talents and obtain the skills they need to reach the next step in their careers.
  • Growth and longevity for our employees are top priorities here.
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